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Customer Satisfaction Is the Enemy of Exceptional Customer Service

ShepHyken

Jim Collins, author of the bestselling business book, Good to Great said, “Good is the enemy of great.”. A twist on this excellent concept is that, “Good is the foundation of exceptional.”. A good customer service experience is doing what you are supposed to do. That’s expected. It’s satisfactory. It’s just good.

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Amazing Business Radio: Adrian Swinscoe

ShepHyken

Painting Outside the Lines of Customer Service. They discuss his new book, Punk CX , and talk about how to apply punk sensibility to the customer service world. There is a lack of real meaning in customer service and experience these days. His latest book is entitled Punk CX.

Metrics 111
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7 Customer Service Trends to Look Out for in 2024

SurveySensum

64% of business leaders say that customer service has a positive impact on their company’s growth, and 60% say it improves customer retention. – Zendesk This emphasizes the importance of delivering exceptional customer service to drive growth, increase revenue, and more.

2024 52
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Richer Experiences Make Richer Brands

Smith+co CX

It’s an approach we’ve kept an eye on for over twenty years, since first featuring the brand in our book Uncommon Practice. In his Sunday Times column, Julian spoke about the clear link between satisfied employees and satisfied customers. Unfortunately, for many brands only the latter gets much executive attention. Uncommon Practice.

Brands 36
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Being capable is not enough

Customer Enthusiast

Where most companies fail (and where the consistency of customer service quality routinely breaks down) is they stop there, assuming that employees are now equipped to consistently deliver exceptional customer service. Watch the 90-second book trailer. Illustration by Aaron McKissen.

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Being capable is not enough

Customer Enthusiast

Where most companies fail (and where the consistency of customer service quality routinely breaks down) is they stop there, assuming that employees are now equipped to consistently deliver exceptional customer service. Watch the 90-second book trailer. Illustration by Aaron McKissen.

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Every week should be customer service week!

Customer Enthusiast

The issue that I have with Customer Service Week is that, to me, it places a superficial focus on customers for one week in October that quickly returns to business as usual the following week as the balloons droop, the banners sag, and the promotional swag is relegated to desk drawers. Watch the 90-second book trailer.