ShepHyken

JUNE 6, 2022

For example, a customer may not use a website to book a hotel room with you, but they might use it to buy your product. Inflation Is Impacting the Customer Experience: Here’s What to Do About It by Jim Katzman. Retail Customer Experience) How does inflation affect customer experience?

Article 67

Article 2022 Customer Service Loyalty Programs 67

ShepHyken

OCTOBER 1, 2023

So, what better time to cultivate some customer loyalty so you can supercharge your sales towards the end of the year? I do like it, but I think it is more about creating a customer loyalty program focused more on repeat business than true loyalty. There is nothing wrong with that! What an honor.

Article 64

Article Customer Service 2024 2023 64

ShepHyken

APRIL 20, 2020

Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. 7 Ways to Add More Value to Your Loyalty Program by Emily Rudin. Washington University in St.

Article 64

Article 2020 Loyalty Programs Customer Service 64

ShepHyken

NOVEMBER 14, 2022

So why do many companies create situations where customers need to figure things out for themselves? My Comment: I’m a big fan of reducing customer effort and eliminating friction. So much so that I wrote a book, The Convenience Revolution. Don’t make customers do extra work. However, they do create repeat business.

White Paper 69

White Paper Article 2022 Customer Service 69

ShepHyken

JUNE 6, 2018

Someone recently referenced the book and this famous line, and it made me think about how customers are treated. Are all customers equal? Loyalty programs promote perks, rewards, elite status and more, which might suggest that not all customers are equal. Follow on Twitter: @Hyken.

Airlines 96

Airlines Hotels Loyalty Programs Loyalty 96

ShepHyken

DECEMBER 6, 2021

My Comment: I’ve been preaching for years (since my first book over 30 years ago) that customer service is not a department. My Comment: Some may refer to this as a marketing article, but I’ll argue that marketing is part of the customer experience – and vice versa. And, there’s the strategy of customer loyalty programs.

2021 67

2021 Article Customer Service 2022 67

ShepHyken

OCTOBER 28, 2019

Bring Customer Loyalty Under the Customer Experience Umbrella by Phil Britt. CMSWire) Forrester’s 2019 CX Index found that most loyalty programs are ineffective. This, at a time as the company notes, when “it costs 500% more to acquire a new customer than to retain a current one.”

2019 54

2019 Article Customer Service Loyalty Programs 54

ShepHyken

DECEMBER 5, 2022

So, our first article comes from the hospitality industry with five “guest loyalty” trends that should be considered by every business. An updated loyalty program can help keep you connected to customers. Understanding what gives your customers “gratification” will help you meet and exceed their expectations.

Article 69

Article 2022 Customer Service Hospitality 69

ShepHyken

JULY 24, 2017

Customer Service Tip: Just Be Nice by George Aveling. Goerge Aveling) I first heard the phrase “Just Be Nice” when I read a book by Robin Sharma. My Comment: I’ve always joked that I could give a speech on the basics of customer service that would be less than one minute. And that was some years ago!

Article 51

Article Customer Service 2017 Loyalty Programs 51

ShepHyken

MARCH 23, 2020

My Comment: When it comes to customer service and support, I’m not a big believer of “surprise and delight.” ” The reasons could fill several chapters in a book. That said, when it comes to loyalty programs, the concept is valid. Follow on Twitter: @Hyken.

Article 71

Article 2020 Customer Service Loyalty Programs 71

ShepHyken

MARCH 23, 2020

My Comment: When it comes to customer service and support, I’m not a big believer of “surprise and delight.” ” The reasons could fill several chapters in a book. That said, when it comes to loyalty programs, the concept is valid. Follow on Twitter: @Hyken.

Article 48

Article 2020 Customer Service Loyalty Programs 48

ShepHyken

AUGUST 23, 2021

This isn’t to say people have stopped seeking rational rewards such as points or discounts, but it seems that a new era of ‘human’ loyalty is upon us. My Comment: I love the concept of loyalty programs. However, there is a difference between a loyalty program and a marketing program. Just kidding!

Article 17

Article 2021 Customer Service Customer Service Training 17

ShepHyken

JULY 24, 2017

Customer Service Tip: Just Be Nice by George Aveling. Goerge Aveling) I first heard the phrase “Just Be Nice” when I read a book by Robin Sharma. My Comment: I’ve always joked that I could give a speech on the basics of customer service that would be less than one minute. And that was some years ago!

2017 28

2017 Article Customer Service Loyalty Programs 28

ShepHyken

APRIL 29, 2019

And, I’ll add a tenth: Make it super easy for your customers to find your contact information. 76% of Customers Choose Loyalty Programs that Collect ONLY Name and Phone Number by Michael Guta. Small Business Trends) More businesses are adopting customer loyalty programs because it is much easier to deploy.

Article 18

Article 2019 Loyalty Programs Customer Service 18

ShepHyken

MAY 1, 2023

Making customers’ lives easier can lead to greater loyalty, enhanced customer satisfaction, and ultimately, improved business results. My Comment: Convenience is one of my favorite topics – so much so I wrote a book about it ( The Convenience Revolution ). How big is simplicity?

2023 13

2023 Article Customer Service 2009 13

ShepHyken

JULY 5, 2021

This article from customer service expert Jeff Toister provides seven ways leaders can become role models on how their employees should act toward each other and their customers. How to design and run a customer loyalty program for small businesses by Raúl Galera. Read on to learn more. That’s marketing.

Article 147

Article 2021 Customer Service Loyalty Programs 147

ShepHyken

SEPTEMBER 19, 2022

6 Types of Customer Loyalty Programs to Help Grow Your Small Business by Social Media Today. Social Media Today) Rewards points, VIP privilege, Tiered programs, Omnichannel programs, Cashback – What is the best loyalty program to help grow your business? Here is an infographic.

Article 64

Article 2022 Loyalty Programs Customer Service 64

ShepHyken

APRIL 9, 2018

(destinationCRM) Customers across industries now expect a better overall experience thanks to Amazon, and here are a few ways your business can follow their lead. My Comment: Joey Coleman is one of the leading customer service and CX experts. His brand new book, “ Never Lose a Customer Again ,” is just out.

Net Promoter Score 88

Net Promoter Score Article 2018 Customer Service 88