article thumbnail

An Article On Customer Experience That Actually Makes Sense

GetFeedback

At this level, you’re also working on developing a customer experience strategy. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage.

Article 337
article thumbnail

8 CX Trends for 2015 (The Year of the Employee)

Experience Matters

As you can see in our video Driving CX Transformation , the blueprint for a customer-centric culture is based on what Temkin Group calls the four CX core competencies : Purposeful Leadership , Compelling Brand Values , Employee Engagement , and Customer Connectedness. Customer Journey Deliberations.

2015 132
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Report: Lessons in CX Excellence, 2015

Experience Matters

The report provides insights from 8 finalists in the Temkin Group’s 2014 CX Excellence Awards. This report has rich insights about both B2B and B2C customer experience. Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 Customer Experience Excellence Award.

2015 108
article thumbnail

Enhancing Customer Experience through BPO: Best Practices for SMEs

Magellan Solutions

These meetings will help with the following: Promote openness Address issues Improve strategies Get feedback Meet customer demands #3) Implementing Comprehensive Training Programs It is crucial to align the outsourced team with the company’s brand values and service standards.

article thumbnail

The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

We’re a small company specialised in customer insights, CX consulting and training/change management. We work with organisations large and small to help them be more customer-centric. How do you align channels to deliver the right customer experience? Customer Journey Mapping is underutilized.

Culture 61
article thumbnail

6 ways to renew (and stick to!) your CX vows

Think Customers

You can also use data collection to build a more nuanced understanding for the “why” behind your customer journey maps. Qualitative research methods—such as customer interviews, focus groups, and even ride-a-longs—can help collect insights directly from the customer.

Roadmap 52
article thumbnail

Never Lose Sight Of The Customers – Sue Duris, Director of Customer Experience & Marketing, M4 Communications, Inc.

Customer Guru

Apart from being an insightful customer experience strategist, she has served as the VP of Marketing and Director of Marketing in various startups across geographies. She has also successfully led customer experience, content, brand, and product strategies across various B2B organizations.