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Dialing Up Profits: How Cross-Selling and Retention Strategies Drive Telecom Success

Optimove

Telecom brands, for example, are increasingly realizing the value of nurturing existing relationships, cultivating loyalty, and fostering repeat purchases. Reader – if you’re not already doing so, it’s time to focus on decreasing churn, increasing retention, and optimizing the cross-sell to maximize customer lifetime value.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

As companies embrace the digitization of customer support, the new standard is much more than a phone conversation with a call center representative or a visit from a field agent. This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience. Follow on LinkedIn.

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Top 6 Loyalty Trends for 2021

Currency Alliance

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. But those brands pursuing each of the trends predicted for 2020 probably suffered less as the course of this year evolved. They don’t want to re-enter information they’ve already provided.

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Insurers Neglecting Customer Service on Digital Channels

CSM Magazine

However, the insurance sector could answer just 46% of all queries asked via the web, email and social media, trailing the other industries (food retailers, fashion retailers, banking and travel) evaluated in the overall study. Accuracy of response improved on every channel except email, which nearly halved since 2017.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. What really stood out is which brands were pulling off these feats. Travel brands have featured less heavily among the winners, this year, than ever before. The program is actually called, ‘ Voxi Drop ’.

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5 Reasons Why Social Media Is Critical for Great Customer Service

Win the Customer

How about being a bit more personal and actually communicating with your customers? Remember when customers were limited to using the telephone if they wanted to contact businesses? These days, there are multiple digital channels for customers to choose from; everything from email, live chat and of course, social media.

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Customer Experience Benchmarking: Unveiling the CX Metrics for Success

SurveySparrow

Customer Effort Score (CES) CES evaluates the ease or difficulty of customers’ interactions with your business. A lower CES score indicates that customers find it easy to engage with your brand. When they see that their efforts result in happier customers, it boosts their morale and job satisfaction.

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