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The Top 10 Customer Journey Mapping Tools for Chief Customer Officers (CCOs)

SmartKarrot

A customer journey is defined as the entire experience that a consumer has while communicating with your business. Therefore, as our current business landscape continues to evolve, customer journey mapping processes are now more crucial than ever before. Clarabridge.

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Is 2015 the Year of #CX?

CX Journey

For the long term win, Customer Experience Management needs to be a continuous process of collecting - and acting on - customer insights. At the highest level, we’ve seen the rise of the Chief Customer Officer (CCO), an executive with the authority and visibility to create a culture of customer-centricity.

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The importance of customer experience in a winner takes all world

Eptica

Author: Olivier Njamfa Trends such as digitalization, the rise of the experience economy and globalization are impacting every market. Network effects and the internet mean that businesses can now operate at greater scale, serving more consumers in more countries than ever before. This will rise to 81% in just two years.

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Customer Experience Champions: Best Practices from the CX Veterans

Thematic

I’ve just returned for Corinium’s Chief Customer Officers and Influencers conference in Atlanta. As someone who just joined the customer experience and insights industry four weeks ago, this felt like a capstone project where I was forced to “talk the talk” and “walk the walk.”

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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

Your team must be skilled in market research and analysis, be the voice of your consumers, and be the driving force behind change and the elimination of pain points. Here’s an example of how a startup’s customer experience department might be structured. In some cases, the two roles might be combined though.

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The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today. Michael Lowenstein, Ph.D.,

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Transforming CX in Financial Services, With Claudiu Coltea – CB53

Customer Bliss

He had several interesting takeaways on customer experience management and transforming CX throughout this interview; I’d encourage you to listen to the entire episode when you get some time. About Claudiu.

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