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The Building Blocks of Smarter Targeting: How DAZN Is Decreasing Churn and Maximizing Lifetime Value 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: It has never been more difficult for brands to engage with customers in a way that ensures relevance, secures conversion, drives loyalty, and maximizes lifetime value.

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Understanding Negative NPS Score: Causes, Impact and Solutions

Lumoa

Its lean and straightforward formula for measuring customer contentment has made this metric a veritable “gold standard” in the customer experience space. According to CustomerGauge’s 2022 report , NPS sports an impressive 41% trust rating among B2B businesses – higher than any other rating system of its kind!

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Customer Intelligence: Why it is important for Customer Success?

CustomerSuccessBox

What is Customer Intelligence? Customer intelligence (CI) is the process of gathering and analyzing extensive customer data from both internal and external sources to acquire insights into customers’ demands, motivations, and actions. Creating a devoted customer base.

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Secrets to Customer-Centric Business Growth

ClearAction

Like clay on a potter’s wheel, your customer experience foundation must be well-centered or cracks will appear in what your customers see. Like clay, your culture is pliable as long as there’s a thirst for customer insights and passion for applying them. Innovation — Creating Mutual Value.

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Leverage Advanced Analytics to Uplevel Your CS Strategy

Gainsight

With everyone, no matter the sport or training, it takes practice to reach your next level of performance. Using the right CS tech platform should provide you with features and functionality to give you visibility into your customer base. Be patient with yourself. Have you ever heard that practice makes perfect?

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Highlights of Customer Experience Strategy Advice

ClearAction

Shared vision, strategic planning, and governance are rarely discussed in customer experience literature. Collaboration, teamwork, and involvement of multiple functional areas in taking action on customer insights must be well-thought-out and institutionalized across your company for long-lasting results. Follow the money.

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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

Is customer centricity already part of the company DNA and culture? Are there efficient processes in place for analyzing customer data or communicating customer insights? Is the ecosystem of customer engagement tools and technologies integrated and seamless, or are they siloed?

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