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5 Customer-Centric Marketing Strategies for SaaS Companies That Deliver ROI

Totango

To acknowledge that customers want better service isn’t enough. The digital transformation of business, and the resulting rise of the customer-centered economy , must inform every action your customer success team takes. The Top 5 Customer-Centric Marketing Strategies for SaaS Companies. Talk as often as you can.

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How Help Desk Software Increases Your Customer Support ROI

Help Scout

If you’re thinking about investing in customer support software, you’re probably wondering if the cost will pay off. Calculating the return on investment (ROI) of a new tool can be tricky. It’s worth noting that if a help desk cuts costs but drives customers away through lower quality, you’ll see decreasing ROI.).

ROI 40
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Apr 15 – Customer Success Jobs

SmartKarrot

Role: Vice President of Customer Success Location: Phoenix, AZ, US (Hybrid) Organization: Chime Technologies Inc. As a Vice President of Customer Success, you will drive customer success outcomes by influencing product adoption, customer satisfaction, and overall customer success.

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CX Prediction 2022.2 — Surveys Are Just the Start

SurveyGizmo

Additionally, certain keywords could automatically generate an alert in the customer success Slack channel for further investigation. Only 4% of CX leaders believe their CX measurement system enables them to calculate a decision’s return on investment (ROI). This isn’t CX sci-fi. This is CX today.

2022 98
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Churn Reasons: You’re Not Digging Deep Enough

ChurnZero

Disappointed, but oddly satisfied, I hung up the phone from a call with a recently-churned customer. I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. There are only a small handful of reasons that customers churn. Product fit.

ROI 52
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Seven Reasons Why Your Customers Won’t Renew

Gainsight

It’s the whole reason behind the customer success philosophy. Number One: No return on investment—no return at renewal. The most insidious churn cause is also one of the most common, and it’s the namesake of the customer success movement. Partial churn, downsell, contraction.

ROI 78
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What Are the Benefits of Customer Retention?

Confirmit

Several key strategies come into play when it comes to preventing customer churn: Ensure you provide great channels of communication for your customers to get in touch with you when things go wrong, in the channel they deem appropriate. VoC 5 Secrets to Drive Customer Loyalty & Advocacy. Learn More. Confirmit can prove it!