Beyond Philosophy

FEBRUARY 27, 2017

These new perks revolutionize how all Hilton Honors members can use their Points, senior vice president and global head of customer engagement, loyalty and partnerships Mark Weinstein said in a press release. But rewards programs alone – no matter how good – aren’t going to create customer loyalty.

Rewards Programs 133

Rewards Programs Hotels Travel Chief Customer Officer 133

Currency Alliance

DECEMBER 20, 2022

So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable. This article shares the lowest hanging fruit for keeping customers engaged and delivering more profit to the bottom line. embedding loyalty mechanics across the business.

2023 52

2023 Loyalty Innovation Loyalty Programs 52

BirdEye

JULY 14, 2023

Prior to 2016, you might have seen a standard disclaimer on Amazon saying something like, “I received this item at no charge in exchange for an honest review.” Leverage loyalty programs: Reward enthusiastic members of your loyalty program with points or other benefits for leaving a review.

Social Media 95

Social Media Exceptional Customer Service Loyalty Programs Feedback 95

Currency Alliance

MAY 9, 2022

Loyalty programs are supposed to enable tailored and targeted forms of customer engagement, via the ability to learn more about the customer in each interaction. There is not even an effort in the loyalty sector to set standards. Currency Alliance has been working with blockchain since 2016.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Michelli Experience

MARCH 11, 2016

In 2016, mobile marketing will be a must-have by many businesses. Two: Mobile Loyalty Programs Work. An astounding 90 percent of smartphone users enrolled in mobile loyalty clubs have found them beneficial. Buyers love feeling like “part of the program.” Three: Mobile Search is Becoming Preferred.

Technology 56

Technology Marketing Loyalty Programs Multi-Channel 56

Bold360

APRIL 27, 2017

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Inspiring Real Loyalty, No Cards in Sight. engender loyalty! But is it really all about the dollars and sense?

Tourism 56

Tourism Travel Customer Service E-support 56

Tricia Morris

MAY 31, 2016

Pombriant notes that McKinsey recommends automation, proactive personalization, contextual interaction and journey innovation as four key pillars to achieve customer loyalty.“ Buying customer loyalty doesn’t work anymore,” says Pombriant who notes that traditional loyalty programs may soon be a thing of the past.

Customer Experience 55

Customer Experience 2016 Contact Center Loyalty 55

John Paul

JULY 17, 2018

July 17 th , 2018 – Hong Kong – John Paul, the number one worldwide loyalty solutions service that was acquired by AccorHotels in 2016, is fast expanding in Asia Pacific (APAC). John Paul joined the AccorHotels Group in November 2016. Press contact: Gabrielle Dechant. gabrielle.dechant[at]johnpaul.com.

Leadership 40

Leadership Automotive Hospitality Travel 40

Currency Alliance

MARCH 20, 2017

And by the summer of 2016, it was the 4th most valuable public company. Brands working together could quickly assemble a richer profile than Amazon and provide a loyalty currency that motivated active customer engagement. More engagement generates even better data for the merchant partners.

Brands 40

Brands Loyalty Programs Loyalty Retail 40

Currency Alliance

AUGUST 16, 2019

Loyalty programs once enabled relatively personalized marketing. From a standing start of zero customer data some 20 years ago, brands became able to incentivize desired behaviors in highly-predictable customer segments. Now, think about the full range of a customer’s spending.

Loyalty 40

Loyalty Insights Brands Loyalty Programs 40

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. Key Actions for Design + Build: In-store Experiences Customer Data Enablement Digital Experience 5.

2022 52

2022 E-support Roadmap Download 52

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. Key Actions for Design + Build: In-store Experiences Customer Data Enablement Digital Experience 5.

2022 52

2022 Roadmap Customer Relationships Brands 52

SmartKarrot

DECEMBER 10, 2020

Companies have been experimenting with many methods to engage customers effectively. The gamification market has grown so big that it was predicted to reach $2.8bn by 2016. Gamification is a technique of motivating customers towards completion of tasks by engaging them in a game. What is SaaS gamification?

Customer Success 11

Customer Success Social Media Loyalty User Experience 11