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5 Top Customer Service Articles For the Week of April 20, 2020

ShepHyken

My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business.

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Amazing Business Radio: Scott Harris

ShepHyken

Customers who leave positive reviews in a survey allows for opportunities to automatically send follow-up messages and offers for these happy customers to join your rewards program, for example. Companies are evolving to systems, processes and connectivity that allows them to interact with their customers and improve CX in real-time.

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5 Ways for Grocery Retailers to Revamp Their Loyalty Programs in 2021

Oracle

2020 forced supermarkets and grocery retailers into reinvention mode. From the way consumers buy groceries to how they’re rewarded for their loyalty, the impact of shopping for essentials in a pandemic has permanently changed the grocery market. Winning customers through differentiation. According to U.S. billion by 2023.

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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty. So, with that context, what will be the top loyalty trends in 2020? Some stars are sticks.

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How to get more repeat customers with a CRM solution

Method:CRM

One bad customer service experience stops 80% of buyers from returning to a business.” – Small Biz Trends, 2020. 80% of frequent shoppers only buy from businesses that provide personalized experiences.” – Forbes, 2020. Thankfully, a CRM can help you manage and serve your customers better.

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Delighted's retail customer experience guide for 2020 and beyond

delighted

For 2020 and beyond, the answer is both. At its core, digital retail is a series of connected web or app experiences that allow consumers to interact with your brand, uncover more information, conduct product research, and — depending on what your business sells — make a purchase. Food: meat, dairy, produce, specialty foods.

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Rethinking loyalty for mobile

PK

The most successful and effective loyalty programs are those which offer benefits beyond transactional discounts and rewards, such as experiences and content that build a connection and brand equity with your customers. As a result, Starbucks ended Q1 fiscal year 2020 with 18.9 million active U.S. Perfect your UX and UI.

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