article thumbnail

Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

It also includes a short list of what to consider when protecting customer loyalty. Loyalty Programs Should Encourage Competition. The Reality May Be the Opposite by Alexandru Nichifor and Scott Duke Kominers (SmartCompany) Loyalty programs enable firms to offer significantly lower prices to some of their customers.

2024 73
article thumbnail

5 Top Customer Service Articles For the Week of February 1, 2021

ShepHyken

Deep Dive: How Rewards Programs Can Fuel Customer Spending by PYMNTS. The Seattle-based coffee giant’s loyalty program has 19 million active members that account for 48 percent of its annual revenue. A 6-Step Process to Creating a Superior Customer Experience From the Inside Out by B2B International.

2021 141
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Inspiring B2B Loyalty Program Examples from Successful Companies

SmartKarrot

From apparel brands to food delivery platforms, almost all B2C businesses offer loyalty programs; and a majority of them are a huge hit. But, implementing these programs in Business-to-Business (B2B) environments can be a little different. Let’s start with understanding what the B2B loyalty program is and how it works.

article thumbnail

Top 10 Loyalty Program Best Practices for B2B Companies

SmartKarrot

B2B businesses need to reward their loyal clients frequently. While B2C loyalty programs are quite popular, B2B SaaS companies have to keep certain best practices in mind. B2B companies need to focus on driving revenue and sales while incentivizing existing loyal customers. Like what you are reading?

article thumbnail

Why Engagement Strategies & Investment Are Important for Customer Retention

ProProfs Chat

And, a well-designed loyalty program can act as a profitable investment and reduce the likelihood of customers going to your competitors. Take the example of Victoria’s Secret loyalty program PINK Nation. Social engagement: HP Planet Partners Rewards B2B loyalty program goes beyond just rewards for an organization.

article thumbnail

5 Best Customer Retention Software to Try in 2024

SurveySparrow

Customer Loyalty Programs There are software that helps with the customer loyalty program , and that’s next on the list of this customer retention software. Customer loyalty programs are a strategic approach to encourage repeat business from customers. They are as follows.

article thumbnail

Loyalty partners: co-creating customer value

Currency Alliance

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. I’m a case in point.

Loyalty 59