Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

CSM Magazine

AUGUST 26, 2019

Some other benefits are also added such as one-click delivery, wish lists, gift-wrapping, and a loyalty program called Amazon Prime. It should also include expected factors like easy return policies, fast shipping, and reward programs. Another example is how Amazon solves issues of poor product choice and slower shipping.

E Commerce 40

E Commerce Loyalty Programs Rewards Programs Loyalty 40

Second to None

APRIL 12, 2018

There are several types of data that restaurants may have to understand their customer base. By monitoring and engaging with reviews, marketers can work with the management and kitchen team to hone in on the menu or even decor and service. Customer loyalty program data. Plus they will want to return!

Insights 67

Insights Marketing Social Media Loyalty Programs 67

Currency Alliance

DECEMBER 13, 2018

Escalating competition across sectors – not a purported “death of loyalty” – is making loyalty harder earned. As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Loyalty program management’ was reported as CMO’s lowest priority, with 4.8%

Loyalty 45

Loyalty 2019 Loyalty Programs 2018 45

Currency Alliance

JUNE 16, 2020

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. Hybrid points programs. A disloyal generation?

Magazine 52

Magazine Loyalty Innovation 2020 52

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

JUNE 11, 2019

In retail banking, this manifested in various ways: relatively high interest rates and ‘free’ account services in the UK, or card-linked offers (CLOs) which found a degree of appeal in the US and have been expanding worldwide. Bribing customers is easy and, as with most easy initiatives, not very profitable.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

JANUARY 22, 2020

Every CFO knows a loyal customer is many times more profitable than others. And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Points alone don’t earn much loyalty.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

delighted

JUNE 1, 2022

Knowing what your customer lifetime value is versus your acquisition costs can shine a light on how you need to adjust your strategy to bolster margins: optimize your lead generation program, focus on delivering more value for your customers, or both. Average customer lifespan. Start a rewards program.

Net Promoter Score 70

Net Promoter Score Customer Retention Loyalty Customers 70

SurveySparrow

SEPTEMBER 25, 2020

You will get to know the following: Are there areas for improvement in your product or service? Touchpoints that provide a less-than-ideal experience for your customer. Issues with the customer service team and how they handle complaints. Issues in the delivery of services. How happy are they with your product?

Sales 59

Sales Loyalty Programs Feedback Net Promoter Score 59

SurveySparrow

JANUARY 14, 2020

Your customers are your most valuable asset, especially if you are a small company. Growing your customer base will always be one of the most important objectives in every stand-up meeting. Businesses spend thousands of dollars on lead generation so that they can welcome new customers into their fold. Conclusion.

Customer Retention 52

Customer Retention Feedback Loyalty Programs Roadmap 52

SmartKarrot

NOVEMBER 2, 2020

He adds, “According to one study , the top cited reason that customers switch vendors is “feeling unappreciated.” ” “Another study found that 67% of customers would be willing to pay more for a great customer service experience.”. He says, “It’s all about the customer onboarding experience.”

Customer Retention 21

Customer Retention E-support Social Media E Commerce 21