Currency Alliance

MAY 9, 2019

Consumers thought about cars and mass transit, while manufacturers of transportation assets thought about market share. Over time, these millions of customers will eventually migrate to one of a dozen global solutions that reach critical mass, but that basically all end up looking the same (just like we have seen in travel).

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

ReviewTrackers

MAY 8, 2017

Customer experience (CX) — defined as “the cumulative impact of all interactions and experiences between your business and the customer, at every touchpoint across the entire customer journey, and viewed entirely from your customer’s perspective” — has become one of today’s most important business benchmarks.

2017 50

2017 Events Customer Experience Customer Journey Mapping 50

Team HGS

SEPTEMBER 30, 2019

For example, for a leading car-sharing business, we interact with customers across many U.S. These customers often reach out to us for critical support during stressful moments of transportation breakdowns. customer engagement. Customer Experience. digital customer experience. metropolitan areas.

Brands 40

Brands Social Media Contact Center 2006 40

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. Under the microservices model, customer data is in one enterprise CRM that coordinates with one enterprise Campaign Management System to coordinate touchpoints.

2021 52

2021 Loyalty Loyalty Programs Travel 52

SurveySensum

JULY 19, 2023

This level of personalization allows customers to create personalized products that reflect their individual styles, resulting in a truly unique and memorable experience. The focus on personalization not only enhanced customer engagement but also fostered a deeper connection between customers and the Nike brand.

Retail 40

Retail Customer Experience Social Media Rewards Programs 40

Currency Alliance

FEBRUARY 26, 2019

Partners: optimize the mix to appeal to a broader array of customers. Emotional loyalty: add incentives along many touchpoints in customer journeys. A loyalty program should be relevant to 80% of customers. For example, maximizing customer Lifetime Value (LTV) might be the primary objective. Define the strategy.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

DECEMBER 19, 2022

to expand their personal horizons – by engaging with a distant culture, seeing sights in person that are more stimulating than viewing photographs, or simply to enter an environment that is different than their day-to-day routine. Fundamentally, people travel for only two reasons: to communicate more effectively by being face-to-face.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52