ClearAction

JANUARY 6, 2021

Another interesting thing about this list of obvious CX excellence needs is it’s not necessarily in the average customer experience manager’s scope of control or influence. Similar disagreement would occur with the idea that your employee experience equals HR’s resolution of your complaints.

2021 77

2021 Customer Experience Net Promoter Score Workshop 77

ClearAction

NOVEMBER 7, 2017

Integrating data is one of the big challenges for customer experience management. And it can open the door to the greatest opportunities: the more complete your view of customers is, the more accurate and proactive you can be in guiding buying behavior to grow revenue. Image licensed to ClearAction by Shutterstock. .

B2B 109

B2B Customer Journey Mapping Presentation Insights 109

CX Journey

OCTOBER 7, 2014

Personas are fictional characters created to describe your ideal prospect or actual customer. They are derived through primary research - research that can then also be used for your customer journey maps. Map the Customer Journey I''ve written a lot about journey mapping.

Customer Journey Mapping 65

Customer Journey Mapping Touchpoint Customer Journey Voice of Customer 65

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards a personalized omnichannel experience in B2B customer journeys.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

CX Journey

JUNE 22, 2017

In Part 1 of this two-part series, I left off with Step 3: Outline the Customer Lifecycle. In today's post, I'll pick up with the next step, mapping the customer journey, an important tool that helps put the customer front and center. They become the backbone of your customer experience management efforts.

Customer Journey Mapping 58

Customer Journey Mapping Communication Customer Centricity Customer Journey 58

Wootric

FEBRUARY 14, 2019

She was tapped to look after the customer experience as a whole as company growth accelerated. Her She is a customer journey expert whose analysis of customer feedback at key touchpoints has led to product and service enhancements that have delighted customers. Angus Yang. Guneet Singh. A CX Consulting.

Workshop 67

Workshop Consulting Customer Experience Professionals Books 67

CX Journey

NOVEMBER 10, 2015

The descriptions include vivid narratives, images, and other items and artifacts that help companies understand the needs of the customer (contextual insights) and outline motivations, goals, behaviors, challenges, likes, dislikes, objections, and interests that drive buying (or other) decisions. And none of them are "one and done" tools.

Government 64

Government Roadmap Culture Customer Journey Mapping 64

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. Do you love CEM as much as we do?

Net Promoter Score 114

Net Promoter Score Customer Experience CEM B2C 114

SurveySparrow

MARCH 21, 2023

You can only “sweeten the deal” for your customers by offering a superior B2B experience. No matter how good your offering is, if your customer experience is sloppy, it will immediately turn away your paying customers. Businesses should refine the customer experience at each opportunity.

B2B 52

B2B Customer Experience B2C Social Media 52

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. How to take actions on customer experience? Listen to your customers. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. Do you love CEM as much as we do?

Definition 64

Definition Net Promoter Score Customer Experience CEM 64

ClearAction

FEBRUARY 26, 2015

How actionable are your customer journey maps? One of the appeals of journey maps is they look sexy. Yet I've noticed that many customer journey maps aren't really designed to get full mileage from them. Customer journey maps are a means to an end, not an end in themselves.

Customer Journey Mapping 109

Customer Journey Mapping Customer Experience Workshop Customer Journey 109

ClearAction

FEBRUARY 23, 2015

Journey Mapping: Focus on the Customers’ Experience. Customer journey maps are all the rage. Customer journey maps are a means to an end, not an end in themselves. They are one of many alternatives you can select to understand your customers' world.

Customer Journey Mapping 96

Customer Journey Mapping Customer Experience Customer Journey ROI 96

SurveySensum

JULY 14, 2020

With over 20 years’ of extensive work experience across the Big 4 Assurance & Consulting Companies, plus Two Major Telecom companies in Indonesia, Rudy Dalimunthe is currently working with Indonesia’s #1 E-Commerce company, Tokopedia. Kia Abbott – CCXP and Customer Experience Manager at Cape Union Mart Group.

2020 132

2020 Customer Experience Magazine Consulting 132

SurveySensum

JANUARY 20, 2021

Be it the Customer Experience Manager in a big company, or a Product Head or Sales Head or Marketing Head in a small company. . In the next episode ‘ Chapter 3: Define your Customer Journey’ , we are talking about what a customer journey map is and why it is important. Stay Tuned!

B2C 52

B2C Metrics Social Media Customer Journey Mapping 52

SuiteCX

JUNE 1, 2015

It seeks to understand the customer’s point of view and then to design interactions and experiences that make it easy for them to accomplish their objectives. CEM – Customer Experience Management. CX – Customer Experience. Outbound interactions that are company driven.

Multi-Channel 40

Multi-Channel Net Promoter Score Reference Social Media 40

Storyminers

JULY 6, 2020

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

Customer Service 59

Customer Service Customer Experience Magazine Books 59

Storyminers

JULY 6, 2020

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

Customer Service 52

Customer Service Customer Experience Magazine Books 52

SmartKarrot

JANUARY 12, 2021

Embrace a mobile-friendly, AI-driven mindset for CX Personalisation will be the biggest boost for customer experience Customer journey mapping will help improve customer experience seamlessly Include voice of customer programs to get customer feedback Most importantly, it is important to improve customer service.

Customer Experience 10

Customer Experience Omnichannel Customer Journey Mapping NPS 10

InMoment XI

JANUARY 10, 2023

CX operations, or customer experience operations, are all about the systems, automation, and lines of communication that make possible a unified, cross-functional approach to improving customer experience. Do you need a customer experience manager dedicated to managing this effort?

Customer Experience 324

Customer Experience Management Touchpoint Net Promoter Score 324

Answer Dash

APRIL 16, 2019

In ClearAction’s five-year global study of business-to-business customer experience management practices, coordination among managers of various customer experience efforts was correlated with business growth. This model treats customer experience management as a living system.

Customer Experience 76

Customer Experience Financial Customer Experience Professionals Chief Customer Officer 76

ClearAction

AUGUST 13, 2019

In ClearAction’s five-year global study of business-to-business customer experience management practices, coordination among managers of various customer experience efforts was correlated with business growth. This model treats customer experience management as a living system.

Customer Experience 48

Customer Experience Financial Customer Journey Mapping Customer Experience Professionals 48