article thumbnail

B2B Customer Experience: The Complete Guide

InMoment XI

Social media marketing platform Hootsuite leverages InMoment to make the Net Promoter Score (NPS) methodology central to its operation. Using a customer journey map can help your company continuously identify and anticipate the needs, motivations, and actions of your customers.

B2B 551
article thumbnail

The Ultimate Blueprint for Mastering Customer Service Metrics

InMoment XI

What Exactly Are Customer Service Metrics? Customer service metrics are not just numbers on a dashboard; they are the narrative of a customer’s journey with a brand, much like a customer journey map. Consider a customer’s feeling of being valued or their sense of trust in a brand.

Metrics 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer journey map: The key to understanding your customer

delighted

However, understanding every customer’s experience at each stage of the customer journey is crucial for turning business insights into long-term improvement strategies. . In this post, we will cover: What is a customer journey map? How can customer journey maps improve customer experiences?

article thumbnail

Complete Guide to NPS: The Ultimate Question

ChurnZero

Assessing customer satisfaction is crucial and has become an important part of driving growth for a variety of businesses. A Net Promoter Score (NPS) ® is one popular way of measuring customer satisfaction in a way that’s easy to understand. What is a Net Promoter Score (NPS)?

NPS 98
article thumbnail

Customer Journey Mapping Examples

Heart of the Customer

I’m often asked for customer journey mapping examples – where are organizations using journey mapping that is truly driving change. Of course, the results vary significantly depending on the selected business problem, journey, and customer selected – three of our five questions.

article thumbnail

How to Use NPS Data to Transform the Customer Journey

GetFeedback

So you’ve decided to use an NPS (Net Promoter Score) survey to improve your brand’s customer experience (CX). You’ve also made a spiffy design to present the survey, showcasing the care you put into asking the NPS question. A great approach is to map the NPS data to your customer journey.

NPS 186
article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Why is NPS ® going up or down? Why are your customers turning away from you? Why is the retention of your customers so high/low?