article thumbnail

5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

In the United Kingdom, the NCSI portfolio earned a return of 59 percent from April 2007 to June 2011, and the FTSE 100 had a negative return of 6 percent.” In addition, higher levels of customer satisfaction are tied to high levels of positive cash flows with low volatility, and positive earnings surprises.

article thumbnail

Women Want Social Responsibility from Their Brands

Beyond Philosophy

This percentage represented an increase of 10% over the previous three years (45% global average in 2011). A 2014 Nielsen survey revealed 55% (global average) of respondents, male and female, would pay more for products from companies with a commitment to corporate social responsibility. To see all the numbers from the survey, click here.

Brands 109
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Acquisition Addiction’s Impact on Customer Experience ROI

ClearAction

Michael Brenner, CEO of Marketing Insider, says: “The biggest mistake companies make when analyzing retention rates is not seeing that a high churn rate is the result of poor customer acquisition efforts.” Creating & keeping a customer (i.e. customer-centric management) is guided by customer lifetime value.

ROI 59
article thumbnail

How Liberty Mutual Engaged the C-Suite & Built their Customer Room, With Chief Customer Officer Margie Dillon – CB2

Customer Bliss

in net written premium annually. Margie’s team, the Customer Advocacy Office, was founded in November 2015 to lead a broad transformation to a customer-centric culture. The team includes 130 professionals responsible for Customer Strategy, Metrics & Insights, Employee Culture, and Operations.

article thumbnail

Would Consumers (Really) Spend More For Better Service?

Beyond Philosophy

Overall, RightNow found that 86% of consumers would spend more for a better customer experience (CEI Report, 2011, RightNow). The study explored attitudes and preferences toward customer service. After this positive result, 31% of consumers said they purchased more from the retailer. and nine other countries.

Consumers 160
article thumbnail

REI and Balancing Sales and Customer Experience Improvement

PeopleMetrics

Location-based Net Promoter Score, to emphasize the customer’s range of experiences. The value a customer perceives as they decide to become a member, to emphasize consultative membership sales. Image Credits: SXSW Interactive 2011 - Austin, TX by kris krüg , CC BY-SA 2.0. See you soon.

Sales 79
article thumbnail

Customer Centricity has to be an Intrinsic Principle: an Exclusive Interview with Mr. Rohit M A, Co-Founder and Managing Director, Cloudnine

Customer Guru

We, at Customer Guru, are on a mission to spread awareness of how Customer Experience (CX) should be the number one priority for Indian businesses to become more sustainable and successful globally. The next lap of the journey began in 2011 when Matrix Partners made its first investment with us.