Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107

B2B Customer Experience B2C Net Promoter Score 107

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation? Customer needs and wants.

B2B 99

B2B Customer Journey Mapping Social Media Net Promoter Score 99

SurveySparrow

DECEMBER 27, 2023

In the growing B2B SaaS enterprise sector, it is crucial to understand what customers need and prefer to drive growth and deliver outstanding experiences. In B2B SaaS (Business-to-Business Software as a Service), the Voice of the Customer Framework is a complete plan that focuses on collecting, analyzing, and responding to what customers say.

Voice of Customer 52

Voice of Customer B2B Net Promoter Score NPS 52

SurveySparrow

DECEMBER 26, 2023

In the growing B2B SaaS enterprise sector, it is crucial to understand what customers need and prefer to drive growth and deliver outstanding experiences. In B2B SaaS (Business-to-Business Software as a Service), the Voice of the Customer Framework is a complete plan that focuses on collecting, analyzing, and responding to what customers say.

B2B 52

B2B Net Promoter Score NPS Feedback 52

Genroe

JULY 5, 2022

Over the past few years, I have come across all sorts of research on Net Promoter Score. The post Net Promoter Score® Research: the “for” and “against” list appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

Net Promoter Score 98

Net Promoter Score B2B Feedback Marketing 98

SurveySensum

AUGUST 3, 2023

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. This is where B2B SaaS feedback software comes to the rescue! So, without further ado, let’s explore the top 10 B2B SaaS feedback software options that can revolutionize the way you do business!

B2B 52

B2B Feedback NPS Demo 52

SurveySensum

AUGUST 2, 2023

Are you struggling to choose the right surveys to enhance your B2B customer experience journey? In this blog, we’re going to talk about which surveys to take across the B2B customer experience journey with question examples of each industry. B2B SaaS Touchpoints When to Conduct the Survey? We’ve all been there.

B2B 52

B2B Customer Experience Touchpoint NPS 52

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. This helps deliver more satisfying customer experiences , promoting customer renewals and referrals, which are critical to B2B SaaS businesses. These methods may be used in both B2B and SaaS contexts. First, we’ll define what customer enablement is.

B2B 82

B2B Net Promoter Score Social Media Customer Success 82

Retently

JUNE 28, 2022

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. Despite this obvious incentive, many businesses do not see their Promoters as a valuable marketing asset, but as reassurance that their product or service is satisfactory.

NPS 148

NPS Net Promoter Score Feedback Social Media 148

Lumoa

APRIL 22, 2020

B2B companies often struggle with common hurdles when it comes to surveying customers. Conducting B2B customer surveys should be an illuminating process, but instead, they become a nightmare that makes you want to tear your hair out. It shouldn’t be this way. That’s a lose-lose scenario for everyone. Don’t worry, though.

B2B 83

B2B Net Promoter Score Social Media NPS 83

Genroe

FEBRUARY 10, 2022

It is common to confuse Likert Scales and Net Promoter Score because the Net Promoter Score scale is a Likert Scale. The post Net Promoter Score vs Likert Scales appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

Net Promoter Score 52

Net Promoter Score B2B Feedback Marketing 52

Genroe

JANUARY 24, 2022

The post The Ultimate Net Promoter Score FAQ appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Businesses and their staff have plenty of questions about NPS and in this post we answer the most common and perplexing. Read on for all the answers.

Net Promoter Score 52

Net Promoter Score B2B NPS Feedback 52

Genroe

JUNE 26, 2023

The post [Case Study] Transforming the Digital Frontier – CyberCX’s Successful Customer Experience Program appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

Net Promoter Score 52

Net Promoter Score Customer Experience B2B NPS 52

Genroe

MARCH 15, 2022

The post Customer Experience Measurement: The Right CX Metrics to Use appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Creating an effective customer experience measurement framework is essential. We review the right CX metrics to use in your business.

Net Promoter Score 59

Net Promoter Score Metrics Measurement Customer Experience 59

Genroe

APRIL 7, 2022

Here is how they use Net Promoter Score. The post How T-Mobile Uses Net Promoter Score to Succeed appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. T-Mobile is a great example of a business that has achieved phenomenal success.

Net Promoter Score 52

Net Promoter Score B2B Feedback Marketing 52

Retently

MARCH 14, 2023

Product reviews and Net Promoter Score (NPS) surveys are commonly used to measure customer experience and collect zero-party data. Data Use & Accessibility Product reviews can be used for both internal (product development) and external purposes (marketing), with the latter as a priority.

NPS 146

NPS Net Promoter Score Customer Satisfaction Feedback 146

Genroe

JANUARY 26, 2022

If you want to improve your Net Promoter Score you need more than a great NPS measurement process. Having spent more than 20 years working with a range of companies in Net Promoter Score, customer feedback […]. You need to do something with the data.

Net Promoter Score 59

Net Promoter Score B2B NPS Feedback 59

Genroe

OCTOBER 4, 2021

The post [CX Tribe] 5 October 2021 – Is Amazon Coming for Your Market + VoC RoI Drivers appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. [Research]The Business Value of Building a Best-In-Class VoC Program Aberdeen does some […].

Net Promoter Score 52

Net Promoter Score ROI 2021 Marketing 52

Daniel Group

APRIL 23, 2021

On the flipside, if “Communication” is mentioned that something that needs improve, your score may take a 40 point dip. I recently interviewed Paul Start, Market Growth Development Manager, Thomas Built Buses. This article is geared more toward B2C, but the principles apply to B2B as well. Get our Ebook!

Feedback 124

Feedback Net Promoter Score B2C B2B 124

Retently

NOVEMBER 27, 2023

Focus on the core areas of the business Outsourcing your NPS processes would free up your time and enable you to focus on building your brand, invest in marketing, research and development, and move on to providing higher value to your product or service.

NPS 147

NPS Net Promoter Score Multi-Channel Customer Success 147

Retently

APRIL 11, 2023

Below, we’ve explained why measuring customer satisfaction is a long-term process, and how you can leverage Retently and Net Promoter Score® to get an accurate gauge not just of how customers feel about your product but how their thoughts, feelings and feedback change over time. Your customers will inevitably change.

Net Promoter Score 158

Net Promoter Score NPS Customer Satisfaction Measurement 158

Genroe

JULY 29, 2021

The post How to Use SMS Messaging To Drive Better Customer Experiences appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Higher open rates and faster response times are some of the obvious benefits that businesses […].

Net Promoter Score 59

Net Promoter Score Customer Experience B2B Feedback 59

Genroe

JULY 26, 2022

Real world data from companies that show how much and how quickly they were able to improve their Net Promoter Score. The post [Case Study] Net Promoter Score®: How Much and How Fast You Can Improve appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

Net Promoter Score 52

Net Promoter Score B2B Feedback Marketing 52

Genroe

JANUARY 27, 2022

There is a lot written about Net Promoter score: what it is, how to use it, who uses it, etc, etc. The post 8 Reasons Net Promoter Score® is Important to Your Business appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

Net Promoter Score 52

Net Promoter Score NPS B2B Feedback 52

Genroe

NOVEMBER 15, 2021

The post [CX Tribe] 16 November 2021 – Better Loyalty Program Targeting appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Jake Nickell, founder and CEO of Threadless I’m pretty excited about these CX ideas – does that count? […].

Loyalty Programs 52

Loyalty Programs 2021 Net Promoter Score Loyalty 52

Totango

JANUARY 14, 2020

Despite the value of customer success teams, not all B2B enterprises know how to structure customer success roles within their company. Customer Experience: If the CS team finds a customer with a low NPS (Net Promoter Score) , they can ask the customer experience team to follow up. Your CS team can’t work within a vacuum.

Customer Success 63

Customer Success B2B Net Promoter Score Sales 63

Genroe

OCTOBER 21, 2021

The post [CX Tribe] 19 October 2021 – Evidence – Wow Doesn’t Drive Loyalty + Control the Controllable appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Joel Spolsky, co-founder of Stack Overflow A quote that could not be more on-point for a CX newsletter. […].

Net Promoter Score 52

Net Promoter Score 2021 Loyalty B2B 52

Genroe

NOVEMBER 29, 2021

The post [Case Study] How Zip Water UK Lifted NPS from 5 to 73 appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. In this case study we examine the reproducible steps and approaches they took to drive that change. Zip Water UK is the UK arm […].

Net Promoter Score 52

Net Promoter Score NPS B2B Culture 52

ClientSuccess

MAY 25, 2023

Net Promoter Score (NPS) Analyzer The NPS Analyzer feature generates an intelligent analysis of Net Promoter Score (NPS) campaigns. This AI-driven intelligent summary enables businesses to make informed decisions and take immediate action to drive positive outcomes.

Net Promoter Score 81

Net Promoter Score Insights Customer Success NPS 81

Customer Bliss

MARCH 28, 2018

In today’s podcast episode, you’ll hear from six customer experience leaders in the B2B industry who share advice about the things they know now, that they wish they knew before they started their work. Be wary of generalized average customer satisfaction scores or generalized average Net Promoter Scores.

B2B 171

B2B Chief Customer Officer Net Promoter Score Culture 171

ClientSuccess

MAY 17, 2022

Whether you are brand new to the customer success scene or have been a customer success professional for years, one metric of success has been on your radar since day one: Net Promoter Score. NPS is a great way to measure customer satisfaction, customer willingness to be part of marketing efforts, and growth potential.

Net Promoter Score 52

Net Promoter Score NPS Customer Success Webinar 52

Genroe

JULY 6, 2021

The post Kano Model Analysis Plus Net Promoter® Equals Customer Loyalty appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. These are difficult questions to answer but Kano analysis is one tool that you can use to help you make a decision.

Net Promoter Score 52

Net Promoter Score Loyalty B2B Feedback 52

SurveySensum

OCTOBER 5, 2020

For any B2B SaaS company that is starting its Voice of Customer program, the customer journey is the first step to understand your customers. Today, I am going to share with you, What is a typical B2B SaaS customer journey? Let’s start by understanding a typical B2B SaaS customer journey with an example. NPS Survey.

Customer Journey 52

Customer Journey B2B Net Promoter Score NPS 52

Genroe

MAY 4, 2022

The post [CX Tribe] 5 May 2022 – Tesla Takes on Insurance + Proof – Closing the Loop works appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Join more than 5,000 other CX Professionals and subscribe.

Insurance 52

Insurance Net Promoter Score 2022 B2B 52

Genroe

MARCH 16, 2022

The post [CX Tribe] 15 March 2022 – Surprising On-Line Reviews Research appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Join more than 5,000 other CX Professionals and subscribe.

2022 52

2022 Net Promoter Score B2B Feedback 52

Daniel Group

APRIL 18, 2024

Our survey database has well over one million completed B2B customer surveys from customers in material handling, construction equipment, bus and truck, and various other industrial markets. This analysis covers 600,000 surveys from 2008 in one vertical market. In revisiting our interview history we discovered key metrics.

Communication 98

Communication NPS Net Promoter Score 2008 98

Retently

AUGUST 29, 2022

One of the most common questions we receive, as an NPS®-focused software business, is how Net Promoter Score® differs from the type of data you can extract by studying people’s reactions on social media platforms like Facebook, Twitter and Instagram. This is an easy question to answer, although one that’s best tackled in detail.

Social Media 158

Social Media NPS Net Promoter Score Marketing 158