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The Art of Selling CX

Horizon CX

Drawing parallels with the timeless narrative of “Death of a Salesman,” we uncover the dynamics of selling not just a product but a mindset, while also examining the emotional mindset of leaders who often prioritize revenues and profits over customer-centric approaches.

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Customer Experience Optimization: Enrich Client Journeys among Sectors

SurveySparrow

Hence, this blog aims to explore the concept of customer experience optimization and highlight its importance across various sectors, supported by real-world examples. What is Customer Experience Optimization? It encompasses every touchpoint, from the first point of contact to post-purchase support. Grab it soon!

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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. broadcast still rocks!

2016 267
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10 massive business trends that will shape 2017 and beyond

Alida

Likewise, companies must get closer to their customers—both local and international—to continue to deliver products and services that are relevant and valuable to their target market. Gaining customer trust will become a more significant source of long-term competitive advantage. What is customer intelligence? .

2017 0
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The Role of a Customer Experience Manager: Exploring the Power of CX

SurveySparrow

In this blog, we will embark on a fascinating exploration of the customer experience manager’s world, understanding their responsibilities, strategies, and impact. Who is a Customer Experience Manager? “Customer experience is the new marketing.” One shining example of customer experience excellence is Amazon.

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7 Proven Customer Retention Strategies Every Retailer Should Know

SurveySensum

It’s like a game of “now you see them, now you don’t” with customers jumping ship to competitors in the blink of an eye if they don’t feel valued and satisfied. It is far more expensive to acquire new customers than to retain existing ones and brands understand that. But why is that a big issue?

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Enhancing Customer Experience in Utilities: A Comprehensive Guide

SurveySparrow

When you flip a switch, enjoy a warm shower, or cook a meal, you’re stepping into a world intricately woven with customer experience. It’s a tale of innovation, reliability, and the quest for perfection. Keeping customers in the loop builds trust and reduces frustration when unexpected situations arise.