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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

With an abundance of specialized tools at your disposal, competitive analysis has entered a new era—one deeply anchored in data-driven methodologies. When used in competitive analysis, these databases can help you understand how your competitors are succeeding in areas like customer retention and loyalty programs.

Marketing 260
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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. Understanding Customer Experience Management (CEM) Let’s start at the beginning.

ROI 260
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Understanding the Importance of Social Media Marketing

InMoment XI

Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty. Answering a complaint on social media can increase customer advocacy by 25%.

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Real-Time Customer Surveys: A Proactive Approach to CX

CX University

Getting customer feedback is instrumental in determining if the customer experience is a positive one. Real-time feedback, which captures customer sentiment and insights immediately after an interaction, is a powerful tool in the CX arsenal.

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The Importance of Customer Service in Business Success

CSM Magazine

Providing exceptional customer service is critical in building long-term relationships with customers and gaining their loyalty. In today’s competitive market, businesses that prioritize customer service have a competitive advantage over those that don’t.

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How to Prevent This Catastrophic Error So Many Are Making With AI

Beyond Philosophy

From a strategic standpoint, organizations are losing opportunities to improve their ability to enhance their Customer Experiences with this impressive and impactful technology and, well,…building them wrong. Changing the strategy could create a significant competitive advantage.

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Lessons Learned from the Frontlines of CX: How Data from Self-Service Tools Optimizes Customer Engagement

Bold360

What did Bold360 customers learn? Miri Duenias, Customer Relationship Manager at Bold360, offers insights from the frontlines. Self-service tools give businesses data-driven insights from every customer interaction, creating a self-perpetuating feedback loop to optimize CX. That data is gold.