Remove Connections Remove Customer Retention Remove Social Media Remove White Paper
article thumbnail

15 Customer Retention Strategies for Long-Term Customer Loyalty

Comm100

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

article thumbnail

4 Things to Consider When Mapping Your Digital Customer Journey

Comm100

Here are four elements to consider, plus some customer service best-practices to make the most of them: Social media vs. SEO reach. Online customers in the pre-purchase stage typically find companies in one of two ways: on social media or through a search engine. Mobile vs desktop retention.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Improve Millennials’ Experience with a Targeted Loyalty Program

Customers That Stick

A white paper compiled by PunchTab indicates that many Millennials shop online daily.). Focus on connecting personally, virtually. Despite their heavy reliance on mobile devices and technology, Millennials want a sense of personal connection with a brand’s loyalty program. Stay on top of your competitor’s programs.

article thumbnail

4 Things to Consider When Mapping Your Digital Customer Journey

Comm100

Here are four elements to consider, plus some customer service best-practices to make the most of them: 1. Social media vs. SEO reach. Online customers in the pre-purchase stage typically find companies in one of two ways: on social media or through a search engine. Mobile vs desktop retention.

article thumbnail

B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

Touchpoints may involve any medium you use to interact with customers, including: Search engine marketing. Social media posts and ads. White papers. Customer Success Communities. 8 Types of Customer Journey Touchpoints for B2B SaaS Clients. Video content and ads. Blog content. Live chat and chatbots.

article thumbnail

The Unicorn of Content Marketing: The Mailbox NOT the Inbox

Hallmark Business Connections

This thoughtful direct mail content also goes digital, as delighted pet owners are moved to share their experiences across social media channels. Its response rate ranges from about five to nine times greater than that of email, paid search, or social media.”. It’s an invitation to connect. How can you help them?

article thumbnail

The Preoccupation With Pre-Customers

Beyond Philosophy

Let us deal with the second challenge first: gaining insight into what represents value for prospective customers. Process-oriented companies focus on creating benefit by keeping customers, optimizing their purchases over time and stemming rates of defection or recovering lost customers. Why CMOs Don’t Last.