CSM Magazine

DECEMBER 7, 2021

This allows you to stand out in your industry, making you a market leader. Create Different Customer Reward Programs. You can also implement customer reward systems to increase the number of devoted clients in your business. In these programs, you’ll be rewarding people for shopping with you.

Loyalty 52

Loyalty Rewards Programs Fashion Customers 52

Currency Alliance

OCTOBER 12, 2021

The majority of existing partnerships at big loyalty programs are brokered with one goal in mind: creating more value for the most frequent customers. For airlines and hotel groups, frequent customers are business travelers, so their partner mixes are heavily biased toward fellow travel brands. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Inbenta

JUNE 30, 2021

Chatbot examples in the travel & leisure industry. Chatbot examples in the travel & leisure industry. A lot of the questions were related to Covid-19 local and travel restrictions, PCR tests, flight cancellations and status and so. Some of the great features: It is connected with the Airlines systems. TravelClub.

Insurance 105

Insurance Airlines Travel Healthcare 105

Currency Alliance

JUNE 11, 2019

In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv]. Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

DECEMBER 13, 2018

Reward programs still have an important part to play in this effort; but they are only part of the picture. YouGov data from the UK shows that even the youth demographic – supposedly disloyal – thinks that points programs “are a good way for brands to reward customers and 59% think all brands should offer one.”.

Loyalty 45

Loyalty 2019 Loyalty Programs 2018 45

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Kitewheel

MARCH 25, 2019

Get all of your CX data connected. Most businesses struggle to connect all of the relevant data on their customer experience. The fact is that while many marketers are trying to connect data and tear down silos, this requires organizational buy-in that usually only comes with customer journey thinking.

Hotels 76

Hotels ROI Customer Journey Retail 76

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. The marketing potential of making such upgrades is becoming too great to resist. Brands reward more touchpoints to grow emotional loyalty.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

Currency Alliance

JUNE 19, 2019

Fears and misunderstandings (as well as some very real obstacles), which used to pervade the whole loyalty industry, are now being picked off by one pioneering brand after another, as the untapped potential of a more open, collaborative future for loyalty marketing becomes ever more clear. Looking beyond transactional rewards.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

OCTOBER 29, 2019

Loyalty programs are effectively a value exchange, in which there ought to be both emotional and transactional forms of value. In exchange for their data, and for receiving periodic marketing, customers expect to be: recognized (emotional value). rewarded with loyalty points (transactional value).

Loyalty 40

Loyalty Loyalty Programs Hotels Airlines 40

Currency Alliance

MARCH 21, 2019

Loyalty systems were some of the first marketing technology, dating back 35 years. Fortunately, modular microservices now exist for loyalty – so the remainder of this article lays out alternatives to help loyalty marketers maximize opportunities in what will likely be a hybrid environment for many years to come. Hatch loyalty.

Loyalty 58

Loyalty Banking Loyalty Programs Brands 58