Remove Consumers Remove Customer Relationships Remove Loyalty Programs Remove Rewards Programs
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A Guide to Customer Loyalty Programs  

Kitewheel

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. So, what makes a customer loyal to a brand? The Benefits of Loyalty Programs .

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How Loyalty Programs Drive Customer Relationships: Experience TV Episode 9 Featuring Clay Walton-House from PK

Oracle

Nominations are due April 16 – don’t miss your chance to be recognized for your great customer experience efforts during 2020. Loyalty programs are more popular than ever. As brands in every industry face more competition, customer loyalty is becoming harder to earn. ” LEGO is loyalty-obsessed.

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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

With rising interest rates, inflation, and softening consumer spending, restaurateurs are facing challenges like those experienced during peak pandemic levels, but food delivery apps are no longer the boon they once were. To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships.

Brands 52
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What is relationship marketing: examples and strategies

BirdEye

Why does relationship marketing work? Relationship marketing works as it helps you understand your audience better and allows you to stay in constant touch with your customers. This technique comes in handy when a business wants to acquire a higher volume of new customers to scale their company.

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How Hong Kong’s top brands lead with relationships

Alida

The action-packed, half-day meetup explored how leading brands in Asia are building emotion-rich brand experiences, while improving customer lifetime value and market share through customer relationships. Mandarin Oriental Hotel Group: Not all customers are created equal.

Brands 124
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Consumer banking: money can’t buy loyalty

Currency Alliance

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv].

Banking 40
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7 Proven Customer Retention Strategies Every Retailer Should Know

SurveySensum

Building Meaningful Loyalty Programs By leveraging customer feedback you can create meaningful loyalty programs that cater to the expectations and preferences of your customers. These programs will help you foster a long-lasting and meaningful relationship with your customers.