Experience Investigators by 360Connext

FEBRUARY 5, 2015

Customer engagement. I find the operational “challenge” of customer engagement particularly telling. Companies worry that employees don’t engage with customers, or don’t engage properly and effectively. Finding and keeping employees. …both challenges related to people.

Customer Engagement 212

Customer Engagement Engagement Retail Leadership 212

Totango

JULY 6, 2021

Measuring customer loyalty gauges the strength of your client relationships, helping you predict and manage performance. Loyal customers are likely to buy from you again and refer you to others, increasing your revenue. What Is Customer Loyalty? Customer loyalty is your clients’ commitment to your brand.

Loyalty 111

Loyalty Net Promoter Score Measurement NPS 111

ShepHyken

OCTOBER 6, 2023

He writes about the strategies and tools to build customer loyalty. Building and maintaining customer loyalty is more critical than ever in today’s highly competitive business landscape. By going above and beyond to exceed expectations, businesses can foster a more profound sense of loyalty. #2.

2023 62

2023 Loyalty Social Media Loyalty Programs 62

Totango

MAY 3, 2019

Customer loyalty is priceless. If you retain customers , they’ll spend far more than the price of their initial purchase over a lifetime. Plus, current customers are more likely to make major purchases or upsells. Always keep the customer experience in mind. Tips for Increasing Customer Engagement and Loyalty.

Customer Engagement 79

Customer Engagement Loyalty Engagement Multi-Channel 79

Topdown

JUNE 13, 2022

Understanding that communication plays an integral role in our everyday lives aids in creating and executing on effective management strategies. Not only within a company, but this also is reflected in the way an organization communicates and interacts with their consumers and customers.

Interaction 116

Interaction Communication Customer Engagement Engagement 116

Currency Alliance

DECEMBER 11, 2023

As everyone knows in the loyalty industry, entering into new commercial agreements with partners can be a very time-consuming effort. For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis.

Loyalty 52

Loyalty Loyalty Programs Document Brands 52

CSM Magazine

AUGUST 21, 2023

Customer engagement has become one of the most critical success factors for retailers looking to drive sales, loyalty, and overall business growth. However, with the increasing complexity and diversity of today’s retail environment, engaging with customers has become a more challenging task.

Retail 52

Retail Customer Engagement Engagement Social Media 52

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Customer Engagement 97

Customer Engagement Engagement Net Promoter Score Metrics 97

Blueshift

JULY 19, 2023

In the ever-evolving marketing landscape, effective customer engagement is vital. Marketers know that cultivating strong relationships with customers is the key to fostering brand loyalty, driving conversions, and achieving sustainable growth.

Customer Engagement 52

Customer Engagement Engagement Marketing Loyalty 52

Totango

MARCH 29, 2022

Building and maintaining each unique customer journey can be a complex task — often with teams needing to understand how each customer communicates, what their needs are, and how best to move forward with individual customer engagement efforts. Allow Automation to Scale Customer Engagements.

Customer Engagement 94

Customer Engagement Engagement Customer Journey NPS 94

Win the Customer

DECEMBER 11, 2023

In the evolving landscape of business, customer experience (CX) has emerged as the linchpin for success. For senior service managers, the ability to understand, measure, and enhance customer engagement is pivotal. Customer Churn Rate Understanding why customers leave is as crucial as acquiring new ones.

Management 69

Management Net Promoter Score Customer Experience Social Media 69

BirdEye

NOVEMBER 30, 2023

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Today, when feeling relatable and personalizing each communication is a priority for brands to offer an exceptional customer experience , using social media reputation management to your advantage can be incredibly beneficial.

Social Media 113

Social Media Management Brands Communication 113

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

2024 59

2024 Loyalty Marketing Loyalty Programs 59

InMoment XI

APRIL 23, 2024

Understanding the Importance of Smartest Actions Companies that prioritise CX not only foster customer loyalty but also drive sustainable growth and differentiation. One of the three key pillars is is driving Smartest Actions from customer signals and insights that yield tangible results.

Social Media 260

Social Media Insights Feedback Loyalty 260

ShepHyken

MAY 26, 2023

This week, we feature an article by Zsuzsa Kecsmar, CMO and Head of Partnerships of Antavo , a software company that manages brand loyalty and retention programs. She writes about next-generation loyalty programs and how they can enhance customer experience.

Loyalty Programs 62

Loyalty Programs Loyalty Customer Experience Customer Centricity 62

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. Large brands with their own loyalty program typically invest heavily to integrate the loyalty platform into one or more POSs, but for smaller and medium-sized companies, this is often out of reach in terms of cost and technical complexity.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

ChurnZero

MARCH 28, 2023

Early-stage SaaS businesses tend to put most of their focus on acquiring net new customers. For a little while, customer retention is a manageable task with existing staff. When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy.

Customer Engagement 52

Customer Engagement Engagement Net Promoter Score Chief Customer Officer 52

Lumoa

AUGUST 25, 2020

They strike at the heart of the concept of customer engagement, that oft-used buzzword you’ll find referenced across the internet. But what is customer engagement? By the time we’re through, you’ll have a clear understanding of how to improve your customer engagement and ways to quickly get started.

Customer Engagement 83

Customer Engagement Engagement Social Media Net Promoter Score 83

Ecrion

SEPTEMBER 3, 2020

How to Boost Digital Customer Engagement | Measuring Digital Customer Engagement. Customer engagement has always been a key element of any business marketing strategy. However, the digital age has made it easier and more important to engage with customers in positive ways. Newsletters.

Customer Engagement 98

Customer Engagement Engagement Social Media Touchpoint 98

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. Its popularity can be attributed to several reasons-it’s quick and easy to use, affordable, offers customization, ready designs, and is extremely customer-friendly.

E Commerce 111

E Commerce Sales Customer Engagement E-support 111

SurveySensum

FEBRUARY 2, 2024

And to do that you need to track your customer engagement metrics , using a robust customer feedback tool. Because these metrics serve as the compass guiding your business toward understanding, measuring, and enhancing interactions with your customers. 5 Customer Engagement Metrics to Watch Out for in 2024 1.

Metrics 52

Metrics 2024 Customer Engagement Engagement 52

InMoment XI

FEBRUARY 14, 2024

Aside from convenience, there are many other advantages of implementing an omnichannel customer experience strategy. Consistency Omnichannel strategies ensure a consistent experience across all channels, which builds trust and loyalty among customers.

Omnichannel 260

Omnichannel Customer Experience Social Media E Commerce 260

BirdEye

SEPTEMBER 18, 2020

Welcome to the experience economy, where a winning customer engagement strategy sets your business apart from your competition. 77% percent of American consumers say that the customer experience is a critical factor in their purchasing decision, even if they have a strong affinity to a brand or product. Boosting revenue.

Customer Engagement 96

Customer Engagement Engagement Customer Journey Mapping Social Media 96

Forrester's Customer Insights

AUGUST 16, 2023

Does your brand employ a loyalty services provider in addition to a loyalty technology provider? Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. If not, you should consider it.

Loyalty 46

Loyalty Technology Blog Brands 46

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Benefits of Improving Customer Loyalty.

Loyalty 109

Loyalty 2020 Loyalty Programs Social Media 109

delighted

SEPTEMBER 21, 2021

This post is a contribution by Brandon Sanders , Former Acquisition Marketing Manager for HubSpot, and current Growth Marketer for Stash. The customer. Whether your business is a startup or in growth or scale mode, attracting, engaging, and delighting your ideal audience is key to not only surviving, but thriving.

Customer Engagement 81

Customer Engagement Engagement Net Promoter Score NPS 81

ProProfs Chat

MARCH 13, 2020

Thanks to omnichannel customer engagement , businesses can now engage customers and deliver a personalized and contextual experience for every interaction. So, what is omnichannel customer engagement? . Benefits of Omnichannel Customer Engagement and Omnichannel Support.

Omnichannel 110

Omnichannel Customer Engagement Engagement E Commerce 110

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. The revenue management team wants to generate cash from available inventory.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Currency Alliance

AUGUST 22, 2022

The Points Bank in a loyalty program is the module of software that keeps track of all transactions related to issuing, redeeming, or exchanging points among loyalty program members, partners and other stakeholders. Core functionality of the loyalty points bank.

Banking 52

Banking Loyalty Loyalty Programs Airlines 52

Currency Alliance

NOVEMBER 4, 2022

This fee is commonly how financial services brands have funded their loyalty rewards for at least the past decade. Within one year, over 100 bank-sponsored loyalty programs in Europe disappeared. Shutting down the loyalty programs was a huge strategic mistake by the banks. Rationalizing loyalty ROI vs other marketing channels.

Loyalty 52

Loyalty Marketing Loyalty Programs Banking 52

Currency Alliance

MARCH 28, 2023

The term ‘pay with points’ implies that a customer can burn loyalty points or miles at a point of sale as the method of payment. It also implies that the customer can do this quite easily and freely, across a large proportion of a brand’s inventory, in its primary commerce channels.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Airlines 52

ShepHyken

JULY 3, 2023

There must also be a process behind delivering an amazing customer experience. Adoption means loyalty. Make it easy for your customers to adopt your products and services. He is the Managing Director of Eglobalis and the co-founder & initiator of the European Customer Experience Organization.

Loyalty 62

Loyalty Competitive Advantage B2C Leadership 62

CSM Magazine

JUNE 10, 2022

This demand has left support teams feeling overwhelmed and stretched thin; during the pandemic, in fact, 75% of service professionals say managing case volume has been more challenging. To stay afloat and ease the burden on call centres, businesses must work on proactively reducing customer service calls. Why are customers calling?

Customer Engagement 52

Customer Engagement Engagement Customer Service Representative Customer Satisfaction 52

Currency Alliance

MARCH 30, 2022

As I reflected on the presentation footage, I decided I wanted to share these principles with the many loyalty professionals I’ve met building Currency Alliance over the last seven years. In recent years, brands have invested more in loyalty. but within a few years it had become South Africa’s leading loyalty program.

Loyalty 52

Loyalty Loyalty Programs Airlines Hotels 52