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Optimizing the Customer Journey with Digital CS Metrics

Gainsight

You heard that right: in the digital-led approach, CSMs have little or no direct one-on-one contact with your customers. Instead, they use digital-first tools and strategies: One-to-many approach: Assisting customers via email, in-app notifications and guides, webinars, videos, and knowledge base content.

Metrics 105
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Webinar Q&A: Why High Touch and Tech Touch Should Be Friends, Not Enemies

Education Services Group

ESG’s own Madeline Evans, Britt Layman, and Marley Wagner joined last week’s ChurnZero webinar to discuss how high touch and tech touch engagement models can co-exist in Customer Success. For example, a health score or usage drop from an escalation may hold more urgency than a recent low NPS rating.

Webinar 98
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Four customer engagement strategies for SaaS companies

ChurnZero

One key to keeping customers is keeping them engaged. What is customer engagement? Customer engagement is the sum of all interactions between a customer and a company. Many of these are individual interactions but some engagement occurs at an organizational level.

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Enhancing Customer Experience in SaaS: Your Ultimate Guide to SaaS Customer Journey

SurveySparrow

It encompasses every touchpoint, from the first interaction to ongoing support, and greatly influences customer satisfaction, loyalty, and retention. A positive SaaS customer experience involves: Seamless onboarding Responsive support Personalized interactions Consistent value delivery , throughout the customer journey.

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Driving Software Adoption through Customer Success: 6 Ways to Improve Customer Engagement

Totango

We recommend six best practices for using customer information to improve engagement with your software product and increase the likelihood of customer renewal : Establish Goals and Milestones. Build a Customer Community. Create a Cross-Functional Customer Journey Team. Data-Driven, Goal-Based Engagements.

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How to Launch the Best Voice of the Customer (VoC) Program

GetFeedback

Your customers are following their own customer journeys, not necessarily the processes you created for them. To know what to measure, it’s important to understand the actual customer. This means knowing where there may be friction in the journey, and how to ask about that to get the best results.

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Common Customer Journey Questions Journey Analytics can Answer

Kitewheel

To advance the customer journey at your business, you need to know how your systems are performing in the present. Especially when things change rapidly, as they did in the first few months of 2020, finding answers to customer journey questions like “What are the paths our customers are taking?”