article thumbnail

5 Top Customer Service Articles of the Week 5-31-2021

ShepHyken

Ad Age) Here are 5 tips for marketing organizations looking to maximize their Discovery Commerce opportunity from Aubrie Richey, VP of media for TechStyle Fashion Group that brought us brands like Fabletics and Savage X Fenty. 4 Ways To Improve Your Customer Effort Score by Scott Clark. Which one do I hate most?

Article 133
article thumbnail

We’re Revealing Our Secret Recipe for Creating the Perfect Customer Survey

GetFeedback

It’s become increasingly fashionable in web design to include very thin fonts with low contrast coloring compared to the background. For instance, if you want to decrease customer churn , your best options are the Customer Effort Score (CES) survey and the Net Promoter Score (NPS) survey. Make it readable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Better Service Begins with Better Surveys

GetFeedback

It’s become increasingly fashionable in web design to include very thin fonts with low contrast coloring compared to the background. For instance, if you want to decrease customer churn , the best survey questions to ask your customers are the Customer Effort Score (CES) survey and the Net Promoter Score (NPS) survey.

article thumbnail

Guest Post: The Importance of Surveys For Improving the Customer Experience

ShepHyken

Before we dive in, you might want to check this article about how to create a survey in order to start creating your surveys in the right fashion from the get-go. A CSAT survey is ideally sent within 15 minutes of interaction to properly gauge how satisfied a customer is with an action your business took or provided.

article thumbnail

7 Top Marketing Tips: Customer Satisfaction in Retail

SurveySensum

And offer everything that an ideal shopping experience entails – seamless transactions, personalized interactions, exceptional service, and genuine care. For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices.

article thumbnail

7 Top Marketing Tips: Customer Satisfaction in Retail

SurveySensum

And offer everything that an ideal shopping experience entails – seamless transactions, personalized interactions, exceptional service, and genuine care. For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices.

article thumbnail

Top Metrics and Strategies for How to Measure Customer Service Performance

Kustomer

The number might be high, but if you’re leaving hundreds of customers unhappy at the end of each interaction, that’s not exactly a sign of success. Customer Effort Score (CES). It essentially tracks how much effort your customers feel they have to dedicate toward resolving an issue. Customer Satisfaction Score (CSAT).

Metrics 102