article thumbnail

Unlock The 3 Key Net Promoter Score Drivers

InMoment XI

Happy customers become brand advocates, fueling growth through positive customer feedback. The Net Promoter Score (NPS) metric reveals the essence of customer sentiment and unlocks the path to business success, so it is important that you take the time to uncover net promoter score drivers.

article thumbnail

Is Your Net Promoter Score Biased?

Retently

Is your Net Promoter Score a reliable metric for judging what customers think of your business, or is it biased? For example, can you trust Net Promoter Score data if the customer who left it happens to be a friend or acquaintance? Why does NPS matter to businesses?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What Is Net Promoter Score? From this, you can place your customers on a scale, where anyone who answered between 0-6 is a detractor, 7-8 is passive, and 9-10 are promoters.

article thumbnail

Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

article thumbnail

Net Promoter Score for Website Visitors: Is it Worth it?

Retently

Have you ever read an online newspaper, blog or magazine only to be asked for your feedback as a reader? Most of us associate customer feedback with, well, customers. If you completed it, did you have any valuable feedback to share? Is it an efficient way to gain meaningful feedback? If it does, why?

article thumbnail

Net Promoter Score for Ecommerce: 9 tips & tricks

Retently

As an ecommerce business, Net Promoter Score® might be the most powerful KPI in your CX toolkit. Net Promoter Score is a metric that measures the likelihood of a customer recommending your brand to their personal and professional social circle. Pay attention to CLV more than the score.

article thumbnail

Does Net Promoter Score Work for B2B Companies? You Bet It Does!

Retently

We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. As a result, B2B clients often feel a responsibility to provide feedback since it means optimizing their partnership and business operations.