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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: This week’s TOP FIVE roundup has a theme: Customer Loyalty.

2024 73
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Customer Loyalty Program: The Ultimate Guide

ProProfs Chat

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

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Guest Blog: Using Sales Contests to Lift Customer Experience

ShepHyken

This week we feature an article by Natasha Postolovski who shares the idea of using sales contests to help motivate a higher level of customer experience at your organization. – Shep Hyken. The aim to provide perfect customer experiences must be present not just at the organizational level, but at the level of every sales associate.

Sales 72
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How To Increase Sales Using Surveys: A Guide

SurveySparrow

Similarly, you can increase sales using surveys by rolling out online surveys. How to increase sales using surveys: 1. Net Promoter Score: NPS asks a single question that is easy to understand and even easier to answer. Use lead generation surveys: You can increase sales using surveys to get new customers.

Sales 59
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Why Customer Experience Is The Real Driver Of Brand Success?

SurveySensum

Companies that succeed at customer experience increase their sales at a rate that is 4-8 percent higher than the market average. This is due to the fact that a greater experience fosters stronger loyalty, converting consumers into promoters with a lifetime value of 6 to 14 times – Bain & Company, Are you experienced?

Brands 83
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What Do Companies with High Net Promoter Score Have in Common?

Retently

Well, by far the most effective way to measure customer satisfaction and loyalty is via the Net Promoter Score. After all, brands with high customer retention are usually companies with high NPS score. Market Leaders’ NPS Scores. The platform has grown very popular since it first launched, and Airbnb’s NPS score reflects that.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.