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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Acquiring new customers can be difficult, and so gaining a loyal customer who happily returns to purchase your product or service again and again not only saves the company time and resources but ensures they have steady sales for a long time to come. Over 90% of businesses today offer a loyalty program.

2024 73
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Guest Blog: Using Sales Contests to Lift Customer Experience

ShepHyken

This week we feature an article by Natasha Postolovski who shares the idea of using sales contests to help motivate a higher level of customer experience at your organization. – Shep Hyken. The aim to provide perfect customer experiences must be present not just at the organizational level, but at the level of every sales associate.

Sales 72
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Why Customer Experience Is The Real Driver Of Brand Success?

SurveySensum

Companies that succeed at customer experience increase their sales at a rate that is 4-8 percent higher than the market average. This results in repeat purchases, boosting your sales and customer loyalty. One good strategy to boost customer loyalty is – the REWARDS program. How do they do it?

Brands 83
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Customer Loyalty Program: The Ultimate Guide

ProProfs Chat

That’s why in this blog post we’ll cover what’s a customer loyalty program and why it is creating a buzz, types of loyalty programs, benefits of adding one to your business, and how to create a well-designed loyalty program for your customers. What is a Customer Loyalty Program? Connect With Customers at Deeper Level.

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Create memories that tell your brand story

CX University

Customer-facing teams in sales and service-orientated environments embrace the concept. Customer experience is most commonly misunderstood as customer service which refers to the types of assistance, advice, and levels of engagement customers endure before, during, and after a sales transaction.

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4 case studies to prove the value of Net Promoter Score

delighted

The value of a strong Net Promoter Score (NPS) is that it can indicate if your business is delivering on the promises that it’s making to customers. For instance, high NPS scores positively correlate to customer retention, referral acquisition, and strong brand awareness. But first, let’s take a quick look at how NPS is measured.

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Delighted’s retail customer experience guide for 2021 and beyond

delighted

Although a retail sale can occur through a variety of channels such as brick and mortar (physical store), online, direct email, in-app, and more, what qualifies the transaction as retail is that the product’s end-user is the buyer. Post-pandemic, we definitely had to utilize the NPS data from Delighted in a very different way.

Retail 69