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October 2023 Atlas Highlights

Lithium

If you haven't signed up to receive the Customer Newsletter, you're missing out on the latest and greatest from Khoros! Some blog areas are limited to Khoros customers only. If you are a customer and unable to access anything, click the chat bubble (bottom right) and type Customer Access. Sign up today ! API endpoints.

2023 52
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Philosophies to Improve Your Customer Experience in 2015

Beyond Philosophy

I dedicate my career to helping organizations take their current Customer Experience to the next level, or Beyond the Philosophy of it and into the “real world.”. Philosophy drives my actions, of course , including the following five: Philosophy #1: Experiences are not just about the “what” but also the “how.”.

2015 163
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Have You Done These 3 Things to Improve Your CX?

Beyond Philosophy

Having a great Customer Experience is no accident. Companies that excel in providing a great Customer Experience engaged in lots of deliberate designs to make their experience what it is today. To that end, here are three things all great CX companies do that you need to emulate in your Customer Experience. #

2014 148
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Why I Suffered Through A Website Redesign (and You Should, too!)

Beyond Philosophy

The time had come to improve my digital experience for the company. Not surprisingly, I discovered the reasons were related to my Customer’s Experience. Not surprisingly, I discovered the reasons were related to my Customer’s Experience. The end of 2014 was really busy. I’d had my site for a long time.

CEM 152
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Chipotle Makes Good on Promise to Lose GMOs

Beyond Philosophy

This shows that Chipotle hears the concerns their Customers voice and responds to them by completely changing how they do business with their suppliers. They put the emphasis on the Customer, not on the Process. However, because it is important to their Customers, they did it anyway. Here are a few of them.

2013 156
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Music: A Marketing Tool

Beyond Philosophy

When it comes to branding there might be no better way than using music to help a Customer remember your brand promise. Apple and Coke have chosen good songs to create the memory with their Customers. From classical music to the Gershwin tune used in the Apple ad, these areas are active and processing the data. I couldn’t agree more.

Marketing 166
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How to Get People to Do What You Want

Beyond Philosophy

As a leader or a marketer if you want an employee or a customer to change behavior, research says the best thing to do is give them positive reinforcement when they do what you want. If you threaten your employees or Customers with punitive action when they do something you don’t want, you are potentially encouraging them to lie to you.

CEM 126