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How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

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txt.me Omnichannel Live Chat Customer Care App

CSM Magazine

Customers don’t call you to say goodbye when they’re fed up with your service – you could be losing them every day without knowing it, thanks to a poor customer care system. It takes one minute to install Omnichannel Live Chat Customer Care App , the very latest in customer care technology.

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5 Social Media Customer Service and Marketing Secrets from the Pros

Comm100

When 67% of consumers turn to social media for customer service support, and 87% of customers indicate that these interactions positively impact their buying decisions, integrating social media into your customer service support strategy becomes a no-brainer. Click here to download the full ebook.

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ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

Tweet The phrase “customer service is the new marketing” has gained popularity with brands realizing that poor customer service takes current, and even potential customers, out of the marketing funnel. Customer care extends far beyond the traditional call center. How to Calculate Social Customer Care ROI.

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Government Customer Service: Lead the Campaign to Improve Public Perception

Tricia Morris

Customer service specifically garnered a rating of 75 out of 100, which is comparatively good, but down five points from the rating of 80 where it’s stood consecutively since 2012. What’s causing the drop in customer service polls, even as most agencies have been making strides over the last several years to improve? Click here.

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The Social Analytics Story of Wendy’s Breakfast Expansion

NetBase

And it aggregates your customer voice data from multiple, key sources, analyzing it all in one place for a powerful overview of how your brand, campaign or category is doing. But the folks at Taco Bell are social media analytics pros, so Live Pulses are second nature. Customer care excellence. Brand authenticity.

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Customer Expectations and Staff Retention Are Biggest Challenges to Outstanding Service

CSM Magazine

Training and staff retention was cited as the top challenge by 33 percent of respondents, a big shift from ASQ’s last customer service survey in 2012, when it was rated as the least significant challenge. Twenty-nine percent surveyed this year said managing customer expectations was their No.