One Millimeter Mindset

SEPTEMBER 11, 2018

In spite of the topics I scheduled on my editorial calendar, the theme of this week’s posts is rapidly becoming Communication. Then again, how about social communication patterns between social connections. The big thing is: the people requesting to connect with us do not realize that we all know each other.

Communication 167

Communication Social Media B2B Connections 167

Alida

SEPTEMBER 22, 2016

“Our community helps us get to the whys” – Visionary winner @ElizabethArden. Enjoying Tom Vanderbilt speak about the fundamental question of where our tastes come from. Test your assumptions about the customer journey. vpq4rHp8ep #vcsummit pic.twitter.com/if3TXTbFah. Look forward to reading his book!

2016 267

2016 Innovation Marketing Insights 267

ReviewTrackers

JULY 23, 2018

An editorial or content calendar will help you stay organized. Research firm YouGov found that 88 percent of US consumers trust reviews as much as they do personal recommendations by friends and family. Do your part by joining the conversation and listening in to what your community members are talking about.

Social Media 63

Social Media Marketing Multi-Channel ROI 63

Kayako

AUGUST 22, 2019

In our previous post we talked about what customers were expecting from companies they did business with. As a marketer, you should aim to control information about your product that potential customers find online. Consider having live chat with proactive engagement set up on a page where you compare yourself to a competitor.

Webinar 56

Webinar Blog Customer Journey Customer Success 56

Grade.us

JANUARY 11, 2019

You have to think about what your customer might want to do or know. You'll probably need some sort of map or flowchart to keep track of it all, just like your content marketing efforts need a good content audit and an editorial calendar. Remember when we all used to get pissed about talking to robots?

2019 39

2019 Marketing Social Media Insurance 39

Grade.us

SEPTEMBER 10, 2019

How do customers feel about businesses with missing, inaccurate, or poor citation data? This isn't all about rankings. It's about the financial impact missing, inaccurate or incomplete citation data have on your client's business. Think about that for a moment. But the important component here is customer perception.

Management 24

Management Marketing Social Media Document 24

Grade.us

FEBRUARY 18, 2020

It’s all about the user. It’s an opportunity for customers to sell themselves, to daydream about what’s possible. These project photos and the details that go with them convey so many intangible and unspoken details about your brand. The most interesting part about this? What about reviews?

Advertising 34

Advertising Brands Marketing Reference 34