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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Every interaction they have with your organization leaves an impression — and you want it to be a good one! Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways.

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Every interaction they have with your organization leaves an impression — and you want it to be a good one! Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. This article is inspired by our own frustrations with getting to know the CX space. Customer experience is how your customers perceive their interactions with your company. companies $136.8

Article 337
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Customer Experience Articles

ClearAction

Customer Experience Articles. Customer experience articles. Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs. Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs.

Article 48
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How Contact Centers Shape And Enhance Your Brand Identity

CSM Magazine

Brand identity is fundamental to success, representing how consumers perceive and experience a company. Every interaction counts, and one frequently neglected yet vital touchpoint is the contact center. These centers, where customers engage with a company, hold significant influence over brand identity.

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Are You Losing Customers and Hurting Your Brand Because of Poor CX?

Daniel Group

In today’s competitive business landscape, customer experience (CX) plays a pivotal role in shaping brand perception and customer loyalty. It’s time to assess whether your CX efforts align with your brand values and if they are positively impacting your business.

Brands 52
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5 Ways to Build Brand Loyalty and Love

Oracle

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #3: Communicate the brand purpose.

Loyalty 79