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Customer Experience Professionals: Why We Do What We Do

ijgolding

KS: My foray into the CX discipline came about in 2004 quite by chance when, after years of serving in customer-facing roles, I received an offer I couldn’t refuse—to manage the Voice of the Customer program of a US-based B2B organization. This post originally appeared on the CXPA Blog on November 10, 2016.

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Top 20 Books Every Customer Experience Professional Needs to Read Now

Chattermill

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books. by Sam Frampton. on 13 May 2019.

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How Best to Create a B2B Customer Survey

ChurnZero

How Best to Create a B2B Survey. You may think when looking for clear feedback from clients in the B2B sphere, it can be simple enough to directly ask for an assessment of the products or services you are providing. Customer Effort Score (CES) This gauges the difficulty or stress of a client to achieve different tasks successfully.

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Top 10 BOB Blog Posts of 2014: Empathy, Big Data and Metrics

Bob Hayes

Posts also included results of a few research studies that identified key drivers of business growth, biases in customer metrics and redundancy of Net Promoter Scores. In this post, I explore the importance of empathy in delivering a great customer experience. The top 10 B.O.B. blog posts for 2014 were: Got Empathy? :

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Why Determining Your Power Core Focuses Your Customer Experience Strategy

Customer Bliss

On today’s episode, we’re talking to Lee Roquet , the Chief Customer Officer at Yellowfin , a B2B SaaS company that provides a business intelligence analytics platform. Understanding your company’s power core is a first crucial step in knowing how to proceed with your customer experience agenda.

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5 Top Challenges CX Pros are Tackling Today

Experience Investigators by 360Connext

Thanks to a gathering of some Chicago Customer Experience Professional Association members and guests recently, my brain swirled with what could be next for customer experience. What customer experience metrics will survive? Those don’t do much to actually improve the experience, either.

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Amazing Business Radio: Martha Brooke

ShepHyken

The Future of Customer Feedback. How to Get the Most Out of Your Customer Feedback Today and Beyond. Shep Hyken interviews Martha Brooke , founder of Interaction Metrics. They discuss effective strategies to getting useful customer feedback as well as the future of customer feedback. Customers love to be heard.”.

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