Beyond Philosophy

OCTOBER 3, 2014

The Leadership Must Invest in Customer Experience What Bob wouldn’t say, but I will say for him is that Bob is a great leader. Downie is committed to the idea that leadership is key for having an excellent Customer Experience. Most of all, his leadership and emphasis on Customer Experience is the key to its success.

Leadership 154

Leadership CEM 2014 Sports 154

Beyond Philosophy

OCTOBER 20, 2014

The Vampire: While these employees tend to be popular and well connected within the organization, they adeptly introduce negativity into any situation and thrive on draining the energy from the room, or sucking the blood out of any good momentum. Colin is an international author of four best-selling books and an engaging keynote speaker.

Culture 117

Culture CEM Employee Experience Reference 117

Beyond Philosophy

OCTOBER 20, 2014

My second book, “ Revolutionize your Customer Experience ” revealed new research that showed all organizations are on a journey from being Naive to Natural’ in the way they focus on the Customer. Senior management must allocate time and resources to this goal to keep everyone reading from the same book.

Customer Centricity 114

Customer Centricity Employee Experience CEM Culture 114

Beyond Philosophy

DECEMBER 22, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. When we look at the tactics, or types, of content marketers are applying, studies are showing that social media has become the most popular, knocking articles out of the leadership position. Michael Lowenstein, Ph.D.,

Magazine 92

Magazine Marketing Social Media Consumers 92

Experience Investigators by 360Connext

MARCH 12, 2018

Book A Customer Journey Mapping Workshop Train your leaders to bring the power of holistic journey mapping to their teams. Help them connect with one another across your organization with structured or unstructured communication channels. And we don’t mean in the way you think they walk. Lead by example.

Customer Centricity 137

Customer Centricity Customer Journey Mapping Culture Workshop 137

Beyond Philosophy

APRIL 30, 2015

These are considered experiential because they create an emotional connection with your Customers, creating connections between your brand with their interests and passions. Colin is an international author of four bestselling books and an engaging keynote speaker. Follow Colin Shaw on Twitter @ColinShaw_CX.

Loyalty 117

Loyalty Rewards Programs Loyalty Programs 2010 117

Beyond Philosophy

JUNE 11, 2015

They build genuine passion for, and bonding with, the brand by creating a more human, emotional connection. Publix also has a BOGO program for their own brands, and accepts competitors’ coupons in their stores. Some retailers do more than emphasize the sales and service fundamentals. Trader Joe’s does not have a customer loyalty program.

Loyalty Programs 109

Loyalty Programs Loyalty Airlines Retail 109

Beyond Philosophy

JUNE 4, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. The ‘human’ factor, in marketing, communications, positioning, and experience creation through sales, service, and operations now pervades titles of articles, blogs, white papers, and even books. In his 2010 book, Marketing 3.0: Michael Lowenstein, Ph.D.,

Financial 144

Financial White Paper Books Airlines 144

Beyond Philosophy

MAY 12, 2015

Psychologist and Professor Daniel Kahneman , winner of the 2002 Nobel Memorial Prize in Economic Sciences, explains why this is in his book, “ Thinking Fast and Slow ”. As a result, it is always looking to connect situations to make a coherent interpretation. He describes two systems in our brain that explain our thought processes.

2002 147

2002 Books Events Reference 147