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Driving Innovation

C Space

We increase brand value by creating the X-factor and brand-shaping moments, generate halo effects by providing hero cars and extraordinary collaborations, and assure consistency through a uniform global brand presence. How have these events affected your brand strategy??.

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Interview with Chase Polan, Founder and CEO of Kypris Beauty

C Space

She worked in fashion as a model during her teenage years and had a passion for beauty, art and aesthetics, while she also studied organic chemistry. The combination of all this prepared her for a role in the beauty industry, as did her desire to create a brand that took sourcing standards from nature.

Fashion 52
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Talk your way to the top with effective business communication

BirdEye

This unified vision, made possible through clear business communication, is not just about exchanging information; it’s about creating a dialogue where strategies align, objectives are understood, and every team member is working towards the same goal. Table of contents What is business communication?

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Five Ways Retailers Can Use Events to Increase Loyalty and Revenue

PK

Emotionally connected customers have a 306% higher lifetime value , which means brands have to find ways to show you care. One way to do that is through meaningful events that overdeliver on value. Events have the potential to be a highlight in your customer journey and communicate your brand values in a memorable way.

Events 49
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4 Outstanding Value Proposition Examples to Consider

Help Scout

A value proposition is a statement about the benefits customers receive from your service or the problems that your product will solve for them better than anyone else. Value propositions are used by every part of your business to help you communicate the value of your product, service, or overall business to your customers effectively.

Hotels 40
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The 6 Best Emotional Brand Connections of 2018

Hero Digital

If each interaction with your brand causes that type of emotional connection, why wouldn’t they stay loyal? Many people go through their days in routine fashion. Enter your brand. You have their backs when something goes wrong, and that customer emotion is closely tied to feelings of support, resilience, and freedom. Confidence.

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The complete guide to navigating social media advertising

BirdEye

If you’re looking for ideas for your Instagram ads, here is a quick list of ideas for reference: E-commerce businesses can drive sales with Instagram’s shoppable posts and ads, while lifestyle brands like fashion, beauty, and fitness benefit from Instagram’s focus on visual and user-generated content.