article thumbnail

Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. These terms have effectively amalgamated since we started to become “multi channel”. These terms have effectively amalgamated since we started to become “multi channel”.

article thumbnail

The Omnichannel Experience – What the Heck Does That Mean??

ShepHyken

There is a term in the customer service world that is often misused or misunderstood. That term is omnichannel. I have had many conversations with clients about the omnichannel experience, and I’ve even shared content about it with our subscribers in the Shepard Letter and my videos. That’s two channels.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Customer Care Trends to Consider as You Plan for the New Year

BlueOcean

As customer care teams start planning for 2024, we’ve seen how easy it can be to get stuck in a rut. The quickest way to get re-inspired is by getting a finger on the pulse of current news and customer service trends in the industry. How are other customer experience leaders delivering? Wise words from CallMiner.

article thumbnail

A Deep Dive into Conversational Intelligence

InMoment XI

One of the primary reasons conversation intelligence is crucial lies in its ability to enhance the customer experience. By deciphering the nuances of customer interactions, businesses can gain valuable insights into preferences, sentiments, and pain points. This optimization leads to increased customer satisfaction and loyalty.

article thumbnail

What Do Your Employees Need to Provide Outstanding Customer Experiences?

Speaker: Laura Sikorski, Contact Center Consultant

Your Contact Center today is truly an Interactive Engagement Center and the most customer-focused area in your organization. Your company is judged on how your staff relates to your customers on all channels. Our new world is multi-channel, omnichannel, cross-channel, and even channel-agnostic.

article thumbnail

Multiexperience Strategy: The New Apex of the Customer Journey

TechSee

In the near term, these experiences will often be centered around immersive technologies such as AR, which has evolved beyond the entertainment space into a powerful customer service tool. Omnichannel Strategy is Out. The traditional lines between digital and physical channels have become blurred. Multiexperience Strategy is In.

article thumbnail

Part 2: Omnichannel Self Service for B2B Customer Support

Team Support

Gone are the days of siloed customer support, successful organizations can and must collaborate to truly enhance the customer experience. Forrester's Kate Leggett said it best, "Executives don't decide how customer-centric their companies are, customers do.". Customers prefer omnichannel support options.