Zeisler Consulting

AUGUST 17, 2021

Articulating the return on investment (ROI) of Customer Experience efforts is a recurring theme among CX professionals. As I moderate panels on webinars and sit as a guest on podcasts, listen to my peers talk, and read articles, I hear the questions all the time: How do you define the ROI? How do you sell CX to leadership?

ROI 93

ROI Chief Customer Officer Leadership Return on Investment 93

Eptica

JUNE 21, 2017

Date: Wednesday, June 21, 2017 Demonstrating the financial ROI of better customer experience. Yet putting a monetary return on individual investments is much more difficult – for example research by Nielsen found that just 8% of CX leaders in South East Asia were able to prove the ROI of their closed loop feedback programs.

ROI 63

ROI Financial Customer Experience Net Promoter Score 63

Heart of the Customer

DECEMBER 7, 2022

.” – Jeff Hiatt, Prosci Founder NRR > NPS Speaking finance is tough for customer experience leaders. One key reason, which I discussed last week, is that we don’t often include financial information in our survey platform, which restricts us to discussing survey metrics. And no matter how […].

NPS 78

NPS Metrics Financial Information 78

Lumoa

JULY 10, 2018

And deciding to spend money on improving the customer experience is not easy, if the financial benefits are not well understood. There are lot of research and studies about the relationship between financial metrics and customer experience metrics. The financial benefit of improving the customer experience: What do we know?

ROI 121

ROI Customer Experience Financial NPS 121

InMoment XI

DECEMBER 22, 2022

In this stage, you have the opportunity to set up a strong foundation for your program; a strategy that aligns with the overall business values, financial objectives, and brand promises. Check out some more ideas on identifying and executing ROI opportunities in this Solve for X video. Step #1: Design Your Program.

Voice of Customer 558

Voice of Customer Net Promoter Score Social Media Call Center 558

Horizon CX

MARCH 1, 2021

The company President, and those who did not have direct day-to-day customer engagement, and whose responsibility was to fulfill shareholder expectations, insisted that the top priority were the quarterly financials. Compelling Arguments for Justifying CX Programs – the Dreaded ROI Question. of the three factors.

ROI 52

ROI Return on Investment 2004 Financial 52

Beyond Philosophy

SEPTEMBER 3, 2022

The Maersk Line project that I worked on with Michél Patterson , a continuous improvement expert in Lean Six Sigma was one of the most, with an improvement of 40 points for their Net Promoter Score® (NPS) over 30 months. The post 5 rules for a highly successful customer experience implementation with amazing ROI! How can we help?

ROI 113

ROI Net Promoter Score Customer Experience Consulting 113

Pointillist

MARCH 20, 2019

By Swati Sahai The importance of calculating your customer experience ROI cannot be overstated—how will you build, measure and regularly optimize your customer experience efforts if you don’t know the return on your CX investments? You need the quantitative ROI to make a strong business case and obtain approval for continued investment.

ROI 59

ROI Customer Experience Banking Call Center 59

ShepHyken

MAY 15, 2023

The Missing Link: Connecting NPS Programs to Financial Success by Amitayu Basu (LinkedIn Pulse) Customer experience (#cx ) and Net Promoter Score (#nps) have become key indicators for businesses to measure customer satisfaction and loyalty. I’ve also included many articles about NPS in this weekly roundup.

Article 64

Article Net Promoter Score Customer Service 2023 64

Thematic

MAY 15, 2023

These help you map out the financial benefits of CX programmes. In this article, I’ll provide a bigger picture view of the value of CX programmes, so you can see the wider impact through three distinct lenses: financial, customer and employee. Why go beyond the financial impact of CX? Will our customers be happier?

NPS 62

NPS Financial Net Promoter Score ROI 62

CloudCherry

MARCH 28, 2019

Even better, you can see how each conversation resonates through NPS and CSAT feedback. Connecting CX to ROI. Are you being sold vague intangible ROI metrics or are you given a direct connection between CX and the money? If they were successful, NPS increased. Did a higher NPS drive more revenue? Path Insights.

Insights 231

Insights CEM NPS ROI 231

ClearAction

OCTOBER 16, 2019

Acquisition Addiction’s Impact on Customer Experience ROI Lynn Hunsaker. Addiction to acquisition of customers is taking a toll on customer experience ROI. A one-time investment in these four prerequisites establishes the foundation necessary for achieving the full financial promise of customer experience investments.

ROI 59

ROI Customer Experience 2011 Customer Centricity 59

delighted

DECEMBER 10, 2019

ROX is the new customer experience ROI. Although investing heavily in customer experience can be quantified with traditional return on investment (ROI) measurements, measuring the true impact of CX resource allocation requires a new paradigm: return on experience (ROX). Building your own CX ROI model.

ROI 40

ROI Measurement Customer Experience Metrics 40

Experience Investigators by 360Connext

SEPTEMBER 5, 2023

It’s all about operations, processes, and financials. It’s easy to create goals in customer experience that are either: Based on metrics that the customer feedback team held responsible can’t influence, like NPS Or big ideas that aren’t real goals, like “make every customer delighted every time” Every other team has real goals.

Customer Centricity 271

Customer Centricity Customer Journey Mapping Connections Feedback 271

TechSee

MARCH 4, 2024

However, the cost of AI talent, AI training, tuning, and refinement, as well as LLM consumption-based tokens at scale, begs the question, is Generative AI in CX a financially sound endeavor? What is the ROI of Generative AI in CX? However, even at this early stage, there is a clear ROI.

ROI 109

ROI Financial Net Promoter Score NPS 109

CloudCherry

MARCH 19, 2018

But often they fail to quantify the financial impacts of these initiatives. First and foremost, brands need to have a clear understanding of their CX investments and the ROI they’re looking to extract from it. • Link metrics such as CSAT, NPS and CES directly to business outcomes. Have a futuristic approach towards CX.

Customer Experience 247

Customer Experience Lifetime Customer Financial Culture 247

Thematic

FEBRUARY 11, 2024

The Sessions To dig deeper into AI, CX, EX and ROI, Medallia Experience had a packed agenda of sessions led by Medallia product people, consultants / speakers and practitioners. Chrissy Hura from Scientific Games did a great job explaining how her team links issues in digital experience to ROI. The solution? Earned Growth.

NPS 62

NPS Hotels Events Demo 62

CloudCherry

JULY 18, 2018

Survey for Net Promoter Score (NPS). One of the most popular measures of customer experience is the Net Promoter Score (NPS), which is a measure of loyalty to your brand and an effective method to determine customer likelihood to repurchase, refer friends and family, and resist market pressure to deflect to a competitor.

Customer Experience Management 170

Customer Experience Management Net Promoter Score Customer Experience Management 170

GetFeedback

SEPTEMBER 24, 2019

Before you worry about proving the ROI of a VoC program, focus on building relationships and trust with the key stakeholders in your company. Jack Dean, a former CFO now with sales consultancy FASTpartners, says CX investments generally have a more challenging financial case if the goal is revenue growth. Get the Guide. Get the Guide.

ROI 150

ROI Webinar Sales Loyalty 150

Thematic

APRIL 17, 2024

Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts.

Customer Experience 62

Customer Experience Feedback Social Media Loyalty 62

Thematic

APRIL 17, 2024

Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts.

Customer Experience 62

Customer Experience Feedback Social Media Loyalty 62

Thematic

APRIL 17, 2024

Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences. Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts.

Customer Experience 62

Customer Experience Feedback Social Media Loyalty 62

Customer Bliss

OCTOBER 24, 2019

You will need to determine if your CCO is a North Star-based leader or an ROI-based leader. An ROI-based leader will focus on the financial outcome and payout for every action taken. You will need to know who your audience is and what they value beyond surveys and NPS scores. Break Down Silos and Communicate One Message.

Chief Customer Officer 185

Chief Customer Officer Customer Experience ROI Customer Centricity 185

Oracle

FEBRUARY 27, 2020

As explained in a Smart Insights blog , Net Promoter Score (NPS) was designed to replace long surveys with a simple measure of customer experience — how likely a customer is to recommend an organization, product or service to others, based on a 10-point scale. Therefore, NPS is best used in conjunction with other metrics.

Net Promoter Score 71

Net Promoter Score Metrics Effort Score 2020 71

ClearAction

DECEMBER 5, 2023

Likewise, for financial growth from customer experience (CX), it’s best to focus on these 4 CX metrics: CX-inspired growth CX-inspired performance CX-inspired strategies CX-inspired efficiencies These 4 metrics synchronize your value proposition and what customers get. Connect every financial outcome to customer outcomes.

Metrics 62

Metrics Effort Score ROI Chief Customer Officer 62

CloudCherry

MARCH 19, 2018

But often they fail to quantify the financial impacts of these initiatives. First and foremost, brands need to have a clear understanding of their CX investments and the ROI they’re looking to extract from it. • Link metrics such as CSAT, NPS and CES directly to business outcomes. Have a futuristic approach towards CX.

Customer Experience 150

Customer Experience Lifetime Customer Financial Culture 150

CX University

NOVEMBER 20, 2017

Widely used Customer Experience measures provide soft associations with benefits instead of hard numbers on financial investment results. Part of the Series: FINANCIAL MEASUREMENT IS CRITICAL FOR THE FUTURE OF CX. Comparing actual financial results of individuals and groups of customers with different CX exposures.

Financial 61

Financial Measurement Customer Centricity Article 61

CX Journey

JUNE 23, 2016

Have you been able to prove the ROI of focusing on the customer experience to your executives? What's the ROI? If you're faced with this challenge, you're probably wondering how you'll ever be able to answer the seemingly elusive ROI question. Link your customer experience metrics to financial outcomes. McKinsey 3.

ROI 43

ROI Customer Experience Call Center Metrics 43

ClearAction

OCTOBER 12, 2022

Quantifying CX ROI is the top challenge, per Pointillist’s 2019, 2020, and 2021 studies. NPS, CSAT, FCR, Health / Effort Score, etc.) Customer Acquisition Costs (CAC) are influenced by Net Promoter Score (NPS), Health Score, and Satisfaction ratings. XM annuities generate massive ROI.

Metrics 62

Metrics Management ROI Effort Score 62

CX University

OCTOBER 30, 2017

CX University (CXU) announced today the official launch of Customer Experience (CX) Financial Consulting Services. Scott McCallister, new to CXU as VP of Consulting, will spearhead the mission to provide guidance to CX practitioners and organizations who need solid quantitative data connecting CX strategies to the financial bottom line.

Consulting 40

Consulting Financial Measurement Net Promoter Score 40

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Customer Financial Metrics. 6. Net Promoter Score (NPS). Net Promoter Score (NPS) is the percentage of your customers that are likely to recommend your SaaS solution to others.

Metrics 59

Metrics Net Promoter Score Effort Score NPS 59

CloudCherry

OCTOBER 25, 2018

On September 27th, I had the great pleasure of moderating a panel at CEM Asia attempting to answer the question: How do business leaders quantify the ROI of CX? For Raju, measuring customer experience over the customer journey has provided the necessary insight for calculating ROI. Aligning the CX philosophy.

CEM 170

CEM 2018 ROI Metrics 170

CloudCherry

DECEMBER 1, 2018

Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. This is where integrating CX data with financial metrics can help. By combining traditional CX data points like NPS surveys with lifetime value data from your CRM, you can calculate the exact ROI from any CX improvements.

CEM 186

CEM ROI Metrics 2018 186

Eptica

FEBRUARY 13, 2019

Author: Taoufik Massoussi - Product Manager & Head of AI One of the biggest challenges for Voice of the Customer (VoC) programs is ensuring that they deliver tangible ROI for a business. Put these together and it is vital that VoC programs deliver real ROI if they are to continue to win investment and drive improvements.

Net Promoter Score 62

Net Promoter Score ROI NPS 2019 62

CloudCherry

DECEMBER 1, 2018

On September 27th, I had the great pleasure of moderating a panel at CEM Asia attempting to answer the question: How do business leaders quantify the ROI of CX? For Raju, measuring customer experience over the customer journey has provided the necessary insight for calculating ROI. Aligning the CX philosophy.

CEM 150

CEM 2018 ROI Metrics 150

ClearAction

SEPTEMBER 25, 2022

When you understand how leading indicator CX metrics drive financial growth, then you see how CX improvement and design are necessary to “move the needle” Employee engagement needed for improvements and design shows you what is needed as motivation in culture and accountability.

Customer Journey Mapping 62

Customer Journey Mapping Financial Customer Experience Professionals Metrics 62

CloudCherry

NOVEMBER 13, 2018

Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. This is where integrating CX data with financial metrics can help. By combining traditional CX data points like NPS surveys with lifetime value data from your CRM, you can calculate the exact ROI from any CX improvements.

CEM 170

CEM ROI Metrics 2018 170