C Space

JULY 21, 2020

Our goal remains the same: to provide an up-to-the-minute source of information, inspiration and insight on brand moves as they happen. In November it sold StubHub , an online marketplace for concert and sporting event tickets, to Switzerland-based rival Viagogo for $4 billion. eBay acquired PayPal in 2002 and spun it off in 2015.

2020 52

2020 Brands Transportation 2002 52

SurveySensum

JULY 20, 2023

To address this, we have put together a comprehensive guide that provides insights into common pain points in both digital and in-store retail experiences , providing actionable strategies to resolve them. Analyzing this feedback using powerful text analytics , they discovered important insights. The observation?

Retail 52

Retail Feedback 2023 Social Media 52

Lumoa

JUNE 26, 2023

Buyers will get a connected brand experience throughout all channels, including physical outlets, e-commerce stores, social media pages, and even through SMS and push notifications. Consider a customer looking to buy sports shoes from a popular brand. Instead, use a single platform to show your brand in multiple ways.

Omnichannel 83

Omnichannel Customer Experience Net Promoter Score Social Media 83

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

C Space

MAY 20, 2020

Facebook is also working to integrate loyalty programs. Over 900 people have participated so far – a number impressive enough for head of consumer marketing Richard Houston that he’s mulling how it can continue to use social to better effect as the market begins to recover. There have been an estimated 4.6m

2020 52

2020 Brands E Commerce Airlines 52

Currency Alliance

MARCH 21, 2019

The sea-change in marketing technology is evident in the Gartner CMO survey, which tracked spending across all marketing disciplines: …most of which are rooted in martech solutions, younger than loyalty program management technologies, but all united by the common need to share customer data and use it to drive results.

Loyalty 58

Loyalty Banking Loyalty Programs Brands 58

Currency Alliance

SEPTEMBER 17, 2019

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. and changing consumer behavior is impacting the legacy loyalty model, and setting the stage for new leaders to emerge.

Loyalty Programs 40

Loyalty Programs Travel Loyalty Airlines 40