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How to make Voice of Customer your business’s secret weapon

BirdEye

With a Voice of the Customer program, marketing teams can listen to customer feedback and adjust their operations accordingly. By being proactive, businesses can solve issues before angry customers complain about them publically. Globe Life is the parent company for five insurance brands.

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Discovering Hidden Customer Insights in New Places is Critical for Future Success!

Beyond Philosophy

In this episode, we talk with Chief Marketing Officer of Verint, Celia Fleischaker about the third part of the Customer Science fusion formula, data, and how to ensure that you are using all of yours. Verint is an expert in the Voice of Customer and have been for over 25 years.

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Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. In this article, we’ll go over what Voice of Customer data analytics is and the different types. In This Article: What is Voice of Customer Analytics?

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How to Use VoC Data To Drive Engaging Pharmaceutical Experiences

Kitewheel

If symptoms persist, please contact your customer journey expert , as this may be a sign of a need to change your journey strategy. The journey for healthcare providers, pharmaceutical manufacturers, and even health insurance businesses can be complicated by data regulation, challenging emotions, and a high degree of unavoidable risk.

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Andrew McInnes and David J. Nash Join Strativity Group as Firm Expands in 2017

Strativity

McInnes, named Head of Sales for Strativity’s Technology division, has more than 10 years of experience in CX, working across several functional roles to help large organizations create and sustain customer focus. His experience spans research, consulting, technology, marketing, and sales.

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Why You Need To Understand Amazon’s Healthcare Initiative

Second to None

on February 7, 2018: “When the heads of Berkshire Hathaway, Amazon and JP Morgan Chase announced that they would start a new non-profit initiative to find a better healthcare solution for their employees, stocks across major healthcare and insurance companies fell dramatically.

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How to Build a CX Center of Excellence

SuiteCX

A voice of customer program had been set up, and some relationship and transactional surveys were underway. Two employees were ready to report to me on day one: a seasoned program manager and a customer advocate. Dental insurance has many “customers.” How do you know you are not only excellent, but at the center?