Remove Banking Remove Customer Insights Remove Loyalty Programs Remove Technology
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Referral marketing software for the win: Our top 20 picks

BirdEye

Yotpo Yotpo leverages customer reviews to boost referral efforts. It offers features like visual marketing tools and loyalty program integration to enhance the customer experience. Genius Referrals Genius Referrals lets you craft referral programs to match your business and keep tabs on referrals spreading far and wide.

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Loyalty partners: co-creating customer value

Currency Alliance

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. I’m a case in point.

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Tips To Ace Personalized Customer Experiences Like Industry Leaders

SurveySparrow

Personalized Banking – Barclays Barclays Bank has successfully employed personalization to enhance its customersbanking experience. By leveraging data on customer behavior, transactions, and lifestyle, they offer personalized financial advice and product recommendations.

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Precision loyalty: data-led investment yields greater ROI

Currency Alliance

Achieving this is not a mystery – the key is understanding a customer’s propensity to respond to various offers based on lifestyle preferences and segmentation. A common method to enhance customer understanding is partnering with other companies through loyalty programs. But this reasoning is outdated.

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Customer Experience Conferences and Events to Attend in 2017

ReviewTrackers

The ICX Summit is for B2C businesses who are interested in utilizing interactive technologies to enhance the customer experience. Session topics include the state of the Internet of Things, CX ROI, data analytics and personalization, customer and employee adoption, virtual and augmented reality, and customer loyalty programs.

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Characteristics of a Winning Loyalty Program in 2025

Currency Alliance

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. The customer experience has evolved. Why hasn’t loyalty? Customer singular.

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Loyalty technology for the API economy

Currency Alliance

To help businesses on this path, we have decided to share our experience in building an API-centric loyalty platform over the years. We explain how the technology differs from legacy solutions, and how an API-first approach solves the specific business challenges and enables the marketing goals that it was built to achieve. .

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