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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

In today’s cut-throat market, differentiating your brand is more important than ever. Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies.

Marketing 260
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7 New Technologies to Improve Customer Service in 2021

TechSee

In the last few years, the customer service domain has experienced an awakening with the rising awareness of the benefits of delivering a good customer experience. Companies have invested in their customer service function to differentiate and personalize their brand and improve overall operational efficiency.

2021 159
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Use Market Research to Improve Customer Relationships and Increase Sales

CSM Magazine

Create and maintain relationships with consumers that grow and thrive. The biggest challenge is to determine what strategies for improving customer relationships work when it comes to building a one-of-a-kind brand that people will trust. You can use market research to improve customer experience and increase sales. .

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Customer Satisfaction Best Practices: Insights for Marketing Experts

SurveySensum

With these best practices, you will not only drive revenue but also cultivate long-lasting connections with your customers. 5 Customer Satisfaction Best Practices Each interaction between your customer and you is a business opportunity. So, HOW can you ensure delivering exceptional customer service? Not only this.

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7 Proven Customer Retention Strategies Every Retailer Should Know

SurveySensum

It is far more expensive to acquire new customers than to retain existing ones and brands understand that. That’s why they need to focus on retaining the customers they have, and not just on acquiring more. Recognizing this, many brands have shifted their focus toward customer retention strategies.

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I Buy, Therefore I Am: The Psychology Behind Why We Choose Our Favorite Brands

InMoment XI

In what ways do your favorite brands help create your personal brand? Over the past few decades, InMoment has collected and analyzed feedback from billions of customer experiences. So, Why Do Customers Choose Their Favorite Brands? A Few Examples from Best-In-Class Brands. Tiffany & Co. Retail Pharmacy.

Brands 493
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How to use business analytics in retail to improve store performance

Happy or Not

Business analytics in retail are one of the most powerful tools companies can use to increase customer satisfaction and drive long-term growth. But even though most brands know the importance of collecting data, many are still wondering how exactly they can apply analytics for retail industry to leverage all of its benefits.

Retail 36