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Make Your Voice of Customer Program Actionable

Pointillist

How to improve your return on investment in Medallia, Qualtrics, Clarabridge and Concentrix By Steve Offsey Most organizations that have implemented a voice of customer program are happily collecting and analyzing multiple forms of customer feedback. How Mature is Your Voice of Customer Program?

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Free your mind: Voice of Customer

OpinionLab

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Empower your store managers, hotel managers, etc. Final Thoughts.

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Hear How American Express brings the voice of customer to life

Qualtrics

I think it’s really moving to hear at AmEx about what that customer culture means -we don’t get it right all the time, that’s for sure. On bringing that voice of customer to life for all employees: We did little things like for our customer service, we built four London landing style phone booths.

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Guest Blog: How One Experience Started My CX Passion

ShepHyken

This week we feature an article by Stacy Sherman who reminds us that brands must not compete on price alone and shares a great story to illustrate this point from Stacy’s Pita Chips. – Shep Hyken. My obsession for Customer Experience (CX) started when I received a package in the mail on a random afternoon.

Blog 110
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Defining Brands with The Kind of Customer Experience They Deliver: An Exclusive Interview with Mr. Viraj Verma, Marketing and Strategic Alliances Head, PVR BluO

Customer Guru

As the Head of Marketing and Strategic Alliance at PVR BluO, what role do you think Customer Experience plays in marketing? . Customer experience is what the brand is. A brand is what the customer experience is. The brand itself gets defined by the sort of experience it offers to its customers.

Brands 95
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Perfect These Three Things To Curate A Great Customer Experience

Second to None

Creating a great Customer Experience can serve as a huge differentiator between your brand and the rest of the competition, but it can be very challenging to establish this level of service. When I arrived at my hotel room, I was speechless. Every brand can learn from this story. I did so immediately.

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Why customer feedback is critical for digital transformation in 2020

Thematic

After some sight-seeing we needed to get back to our hotel and we weren’t anywhere near public transport. It’s easy to imagine a 2x better experience: Only waiting a few minutes for an air-conditioned taxi with a friendly driver who knows the way to our hotel. But my company already has a Voice of Customer program!

Feedback 126