What is Omnichannel Analytics? [Everything you need to know]
SurveySensum
DECEMBER 11, 2023
That’s how the current way of shopping in this digital age is – the omnichannel shopping experience. This highlights a significant trend – customers aren’t sticking to a single device or channel to make a purchase. But what is omnichannel analytics and why and how can brands implement it? Amazing, right?
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