Stella Connect

MAY 11, 2017

There’s input (investment) and output (ROI + waste). Your job is to create a sustainable power source with near 100% efficiency (high ROI, minimal waste). The most efficient VoC programs grow revenue by way of service improvements and innovations that strengthen customer loyalty. And that’s where the data stay.

Voice of Customer 40

Voice of Customer Contact Center Return on Investment ROI 40

CX Journey

MAY 3, 2016

Customer-Centric Culture A customer-centric culture is one that encourages employees to focus on the customer. It begins with executives who are committed to the cause and talk about the customer and the customer experience before sales and acquisition. this impact the customer and his experience?

Customer Experience 40

Customer Experience Customer Experience Professionals ROI 2011 40

Alida

OCTOBER 23, 2017

Calculating the ROI of ongoing customer engagement is easier than you think. The key is to follow practical frameworks that tie the insight you get from customer relationships to measurable business results. At the Customer Intelligence Summit , three customer-led companies shared how they are making ROI measurement a reality.

ROI 153

ROI Customer Relationships Insurance Advertising 153

SurveySensum

MAY 2, 2024

In today’s customer-centric business environment, feedback isn’t just a bonus—it’s the lifeblood of success. From shaping product development to empowering employees, building trust, and boosting loyalty, a well-oiled closed feedback loop is the secret weapon that elevates customer experience to new heights.

Customer Service 52

Customer Service Social Media Loyalty Feedback 52

ClearAction

JANUARY 16, 2016

New Wisdom for Voice of the Customer. Voice-of-the-Customer is central to most customer experience strategies. Find out what the customer thinks and increase the number of voices in favor of your brand. The excitement of hearing from the customer is usually high, at least the first couple of rounds.

Workshop 54

Workshop Customer Experience Management Customer Centricity Insights 54

ClearAction

OCTOBER 1, 2018

Likely, the promise of CXM ROI has been alluring to executives who have asked for quick wins and near-term gains. Apply customer lifetime value to customer intelligence and you’ll prioritize, motivate and sustain internal engagement in improvement and innovation efforts that your whole customer base will reward.

Customer Experience 63

Customer Experience 2017 ROI 2018 63

ClearAction

OCTOBER 25, 2018

To step-up your customer-centric marketing performance, (1) co-create marketing with customers, (2) bridge silos of all kinds, and (3) dedicate budget and ownership wisely to customer experience excellence. Marketing and innovation produce results; all the rest are costs. 6 Drucker on Marketing , William Cohen.

Customer Centricity 59

Customer Centricity Marketing 2017 Consumers 59

ClearAction

JANUARY 14, 2015

One in four B2B firms has established processes for connecting data across customers' end-to-end experience with the company; 25% more are just starting this. One in four B2B firms integrates customer feedback sources; 29% more are just starting this. Adobe: Customer Experience Undercover Boss.

Customer Experience Management 97

Customer Experience Management Customer Experience Management B2B 97

SuiteCX

MARCH 31, 2015

Governance is focused on enhanced data, process innovation and new customer metrics. Center of excellence managed by Cust Exp person from BU Decentralized Journey Governance Dispersed groups working on journey mapping. No common tools or process. Level of maturity. At what levels?

Customer Journey Mapping 40

Customer Journey Mapping Government Customer Journey CEM 40

Eptica

NOVEMBER 7, 2018

Understand all interactions all along the customer journey Many VoC programs still rely heavily on customers filling in surveys sent by the company. This brand-solicited feedback approach has a number of issues. You might also be interested in these posts: How good is Santa at Customer Experience? The result?

Customer Insights 66

Customer Insights Insights E Commerce Social Media 66

Confirmit

MAY 29, 2018

What is Voice of the Customer (VoC)? Voice of the Customer refers to the way an organization collects customer feedback, analyzes the data, distributes it to the right people and takes action on these insights in order to generate financial benefits. Otherwise your program will fail.

Multi-Channel 40

Multi-Channel Customer Journey Mapping White Paper Competitive Advantage 40

Thematic

NOVEMBER 13, 2018

We have more data than ever before, but drawing insights from that data to actually understand your customers “voice” is extremely difficult. What is Voice of Customer (VOC)? Many organizations believe that by gathering feedback and executing surveys, they have a VOC program in place. But how do you do it well?

Voice of Customer 101

Voice of Customer Net Promoter Score ROI NPS 101