Remove Loyalty Programs Remove Marketing Remove ROI Remove Transportation
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Customer Experience Conferences and Events to Attend in 2017

ReviewTrackers

20:20 Customer Experience Summit by Marketforce gathers 250+ senior CX professionals from across a huge variety of industries, including retail, transport, financial services, media, telecoms, utilities, and more. Session topics include marketing technology strategy, customer experience design, and data and analytics.

2017 50
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8 loyalty trends for 2024: intelligent, data-led marketing

Currency Alliance

To consider a loyalty topic to be a ‘trend’, it needs to be on the roadmap during 2024 for at least 25% of leading loyalty programs and on the radar for at least 50% of companies. Norwegian Air Shuttle and Strawberry Hospitality Group have made public their intention to shake up their market.

2024 59
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AI in loyalty marketing

Currency Alliance

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. Improving customer insight and loyalty personalization.

Loyalty 52
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4 ways to maximise the value of your loyalty program

Currency Alliance

There are really only four ways to create value for all stakeholders in a loyalty program: maintain low operating costs, and funnel the savings into rewards. add complementary partners in every spending category so the program and the currency are more useful and interesting. Not every loyalty program seems to appreciate this.

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How to Improve Customer Retention

InMoment XI

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But with such a crowded market, that is easier said than done. But focusing on how to improve customer retention is just as important, if not more. What Is Customer Retention?

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Investing in Innovation: Inside the Mind of the Man Behind Salesforce Service Cloud

Talkdesk

Companies are responding to customer service because they want a market share and they want to stay alive. It’s definitely happening in SMB, it’s happening in mid-market, it’s happening all around the world. What are the top two or three things customers see when they implement Service Cloud for the first time in terms of ROI?

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Investing in Innovation: Inside the Mind of the Man Behind Salesforce Service Cloud

Talkdesk

Companies are responding to customer service because they want a market share and they want to stay alive. It’s definitely happening in SMB, it’s happening in mid-market, it’s happening all around the world. What are the top two or three things customers see when they implement Service Cloud for the first time in terms of ROI?