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Guest Blog: Why Convenience is a Key Differentiator in CX

ShepHyken

No matter how big your company is today, or how well your brand is faring, it’s a fact that you always have room to improve your relationship with your customers. Easy: The New Loyalty. One effect of the digital transformation has been the erosion of the traditional definition of brand loyalty. Become More Convenient.

Blog 116
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ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

Tweet The phrase “customer service is the new marketing” has gained popularity with brands realizing that poor customer service takes current, and even potential customers, out of the marketing funnel. If a customer doesn’t get the help she needs, she often will not remain loyal – or worse, she will take to social media and tarnish the brand.

ROI 45
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In loyalty, entrepreneurial leaders will win

Currency Alliance

As I reflected on the presentation footage, I decided I wanted to share these principles with the many loyalty professionals I’ve met building Currency Alliance over the last seven years. In recent years, brands have invested more in loyalty. but within a few years it had become South Africa’s leading loyalty program.

Loyalty 52
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Enhancing Customer Support in Software with Live Chat Integration

Team Support

In the digital age, where instant gratification is the norm, immediate responses to customer inquiries can make or break a brand's reputation. Before their partnership with TeamSupport began in 2011 , Jackrabbit relied solely on emails to handle customer support. This rings especially true for software companies.

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Power up your digital marketing: The game-changing guide

BirdEye

This enables businesses to optimize their efforts and achieve a better return on investment (ROI) compared to traditional marketing methods. It evens the playing field and allows you to compete with bigger brands. Goals: Inbound marketing aims to establish long-term relationships and brand loyalty. It’s measurable.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

It is now considered to be the key brand differentiator and a critical factor for your brand’s success and revenue growth. While many brands are struggling to deliver the relevant and delightful experiences to the customers, certain Customer Experience Leaders have broken the code and delivered what is considered to the best!

2020 132
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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His clients range from large, publicly traded companies to leading professional service firms and fast-growth and established small businesses including Apple, Diesel, Freshworks, KFC, Pearson, Shell etc… plus lots of smaller brands and SMEs. Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders.