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What is relationship marketing: examples and strategies

BirdEye

Benefits of relationship marketing Different types of relationship marketing Top 7 relationship marketing strategies Real-world examples of relationship marketing in action FAQs about relationship marketing Final thoughts on relationship marketing What is relationship marketing?

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Mapping digital transformation in customer experience

Eptica

Date: Wednesday, May 25, 2016 Mapping digital transformation in customer experience. Published on: May 25, 2016. Author: Pauline Ashenden In the fast-moving world of customer experience there is no shortage of new trends and technologies for companies to evaluate and adopt. over the course of the year.

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Delivering what US consumers want

Eptica

Date: Friday, July 8, 2016 Delivering what US consumers want. Published on: July 08, 2016. Author: Chris Eideh Knowing your customers is at the heart of designing and delivering the right experience to engage with them successfully. Share this page on: Tweet.

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How to take your CX from good to great with data collection and CRM technology

SurveyGizmo

  Despite 60 percent of global chief customer officers confirming CX-related initiatives are proven revenue drivers, however, nearly 90 percent have yet to make their vision actionable, according to a 2016 PwC study.  The harmony they create is translated into increased loyalty, satisfaction, and revenue.

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The Implications of Big-data Marketing: Bigger Than You Think

West Monroe

For details see Christl and Spiekermann 2016 (p. Consumer segmentation was largely limited to characteristics such as age group, relationship category, and gender – categories so broad and vague as to be relatively meaningless. Today’s companies seek to collect as much customer data as possible. How this has become possible.

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The Best Customer Success Resources of 2016

Amity

Editor’s note: This is a living document, and our goal is to update it regularly with the best resources around customer success. The Best Customer Success Resources of 2016. Surely, you are staying up to date on the latest customer success trends – did someone say “customer marketing”?

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Colin is an accomplished Speaker, a renowned Best-Selling Author, and a Co-Host of a successful podcast, The Intuitive Customer. Rudy Dalimunthe – VP of CX at Tokopedia, Ex Indosat – XL Axiata – Ernst & Young, CX & Customer Engagement Professional. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

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