The Customer Experience Conundrum: Where Does It Belong in Your Organization?
Experience Investigators by 360Connext
JUNE 13, 2023
It’s the lowest it’s been in decades, according to a 2022 study. According to a survey conducted by Getfeedback in 2021 , 20% of CX professionals sit in the operations department under an Information Technology (IT). The role of the Chief Marketing Officer is a tough road these days. Yet traditional marketing goes up to the sale.
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