Alida

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7 key lessons from Alida Activate

Alida

The Activate conference included thought-provoking keynotes, customer success stories, and best practice advice from industry experts within the research community and if you missed the event, you can watch on-demand to get the complete picture.

Events 130
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8 Questions to Ask When Selecting a Research Community Technology Partner

Alida

As a well-established technology company with over 20 years’ experience, we’ve seen all sorts of challenges over the years.

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5 Key Takeaways from the Media Advancing Research Conference

Alida

The Rosenfeld Media Advancing Research conference brings together experts in user and market research to discuss the most pressing challenges in our industry and help all of us raise our game. This year’s event focused on two themes: “Yielding Strategic Influence” and “Ensuring Excellence in Our Craft,” with thought-provoking perspectives from incredible speakers.

Events 130
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How to Recruit Participants For UX Research | Alida

Alida

Participant recruitment is central to the quality of UX research. But recruiting the right people can be a full-time job on top of the research itself.

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Customer Centric vs Focused: Benefits & Examples | Alida

Alida

Table of Contents: Product Centric vs Customer Centric What is a customer focused approach? What is the impact of customer centricity vs customer focused? 3 Customer Centricity Examples Adding A Customer Centric Strategy to Your Business Further Reading I was recently asked about the difference between customer focused and customer centric. For many people, these two terms are almost interchangeable, but if you dig into the literature and advice, there are some subtle but important differences.

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UX ResearchOps: Five ways to boost research efforts

Alida

This article explains ResearchOps and offers five ways UX researchers can improve marketing research efforts.

Article 130
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7 ways to elevate your UX research

Alida

Learn expert tips to make your UX research operations more efficient and scalable - whether you are starting small or tackling larger projects.