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3 Areas of Customer Experience Where Human Expertise Is Absolutely Vital

InMoment XI

Customer experience (CX) measurement has become a priority for most large organizations. Systematically gathering and analyzing data from online surveys and other sources such as product reviews, customer complaints, etc., 21st century business is won and lost based on who can deliver the best customer experience.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. This article is inspired by our own frustrations with getting to know the CX space. What is customer experience? What is great customer experience?

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Revolutionizing Customer Experience: Crafting an Effective Customer Experience Strategy

InMoment XI

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. This is called the customer journey. How exactly do you do this?

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The Key to a Great Customer Experience Design

InMoment XI

The customer experience (CX) is crucial for any business that wants to succeed in today’s highly competitive market. Great customer experience doesn’t just happen as soon as you send out a survey; it needs to be planned and designed purposefully. What Is Customer Experience Design?

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. And why do they matter for customer experience teams? And for good reason!

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Customer Journey Map

The DiJulius Group

Using Customer Journey Mapping to Create Your Brand’s Signature Experience What is a Customer Journey Map, and why do you need one? Discover the importance of a customer journey map and how to build one, plus examples and templates to create your own.

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Five Overlooked Moments that may be Wrecking Your Customer Journey

Experience Investigators by 360Connext

This article is sponsored by PayPal. It’s easy to think that if we’re neglectful toward our customers, it must be through some negative action. But the most common type of customer neglect we see is simply the lack of attention paid to putting the customer first. ne·glect /n???lekt/. verb: fail to care for properly.