Tue.Aug 25, 2020

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Amazing Business Radio: Simon Glass

ShepHyken

The Voice of the Customer. How to Collect Customer Insights to Drive Your Customer Experience. Shep Hyken interviews Simon Glass , CEO of Discuss.io. They discuss strategies for collecting customer feedback and how to use those insights to help your business succeed. Top Takeaways: Using video can be a great way to connect with your customers and collect their feedback.

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Customer Service VS. Customer Experience: What is the Difference

Lumoa

We live in a competitive world. Every business wants loyal customers, but figuring out how to create customer loyalty isn’t easy. While customer service and customer experience are two key terms often used in discussions about customer loyalty… what do they actually mean? Are they different, or are they two ways of describing the same thing? Let’s clear up the confusion with a little head-to-head comparison.

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Leveraging Professional Resilience with Uncertainty and Ambiguity

One Millimeter Mindset

Feeling the impact of workplace uncertainty and ambiguity on your level of professional resilience? Especially as companies restructure and workforce and workplace models change. Consider that resilience not only is about your ability to recover from difficulties. Also, resilience is about elasticity: the ability of a material to spring back into shape.

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How to Increase Customer Engagement

Lumoa

How would you rate your customers’ emotional investment in your brand? Do they love you? Do they care about what you have to say? Do they connect with what you stand for or do they just see you as one service provider among many? Answering questions like these may take some soul-searching. They strike at the heart of the concept of customer engagement, that oft-used buzzword you’ll find referenced across the internet.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Why customer retention is key to small business success [Infographic]

Method:CRM

This infographic shares the many benefits of customer retention for small businesses. Below, you can find the text version of this infographic. Why customer retention is key to small business success. The benefits of customer retention. 80% of small business revenue will come from just 20% of customers. A 5% higher customer retention rate can increase profits by 25%.

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The Impact of COVID-19 On Local Businesses

BirdEye

As the nation reopens, individuals and organizations are assessing the impacts of COVID-19 on local businesses and finding that the business landscape has changed dramatically. Businesses must find creative ways to provide goods and services to their customers if they want to survive. BirdEye helps businesses across every industry to be found, chosen, and the best.

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Making Cents of Customer Lifetime Value

NICE inContact

If you manage a call center or are responsible for delivering customer services, you undoubtedly have noticed a shift away from simply providing good customer service and a new-found focus for creating great customer experiences. Well, its not so much of a shift as it is a realization that customer service is a major component of, and driver for, customer experience.

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Embracing Change: The Service Design Global Conference Goes Virtual

Kerry Bodine

It’s the time for service designers from around the world to connect. Now more than ever, we need to lean on one another to navigate the challenges ahead, and the Service Design Network is looking forward to bringing the service design community together for virtual reflection, insight, and inspiration on October 22 & 23, 2020. The virtual Service Design Global Conference aims to give you the same experience and access to service design experts as in an in-person event, without needing to le

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Cutting the Fat from Your Martech Stack

NetBase

When it comes to auditing your current Martech Stack, brands need to be organized, decisive and prepared to cut the fat. There’s often a good bit of personal investment wrapped up in specific tool choices, so outlining clear criteria for inclusion (or exclusion) before going in for the kill will be important. Here’s how to do that, while capturing top consumer and market intelligence to fuel your efforts!

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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The silver lining of Customer Success: From business outcomes to focus on growth and scalability

Strikedeck

Vincent Manlapaz, in an interview with Sean Whitsitt, talks about the importance of strategic planning to help customers achieve outcomes and hit their goals.

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The No-Fail Social Media Strategy to Convert Extra Leads to Sales

CSM Magazine

Social media is the perfect channel for nurturing and converting leads into paying customers. In fact, studies have shown that 40% of customers use social media platforms to search brands and products, and that Gen Z and Millennials consider social media the most relevant advertising channel. With staggering numbers like these, it’s not surprising that many businesses invest in the development of social media strategies to convert more leads into sales.

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What Will Back to School Shopping Look Like During a Pandemic?

Oracle

With some children starting school in masks and others from behind a screen, parents can expect this year’s approach to education to be quite different from years past. But, what will back to school shopping be like? Can retailers expect the same rush for the newest fashions and last-minute stationery, or will the retail experience also look much different from what parents are used to?

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Five ways to discover your company's true purpose and values during COVID-19

MyCustomer

Engagement How to discover your true purpose during COVID-19.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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How a Washington school district used data to survive everything from budget cuts to a pandemic

Qualtrics

A year ago, Vancouver Public Schools — a large school district in Washington State that serves over 23,000 students — was confronting some serious budget cuts. The district was faced with what Vancouver Public Schools’ Research and Evaluation Analyst Bridget Hildreth called an ‘excruciating and heart-rending’ decision as administrators grappled over what would likely be dissolved.

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Q&A with James Scutt, CX director, Post Office

MyCustomer

For the world’s biggest brands, experience management (XM) can be an essential tool for driving loyalty, improving employee morale and.Q 25th Aug 2020. By Guest Contributor.

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Elevate Your Mobile Engagement With The Right Vendor Using The New Forrester Wave™

Forrester's Customer Insights

This past spring, I shared why it’s important that marketers develop a strong mobile strategy to engage with consumers in the right moment and format. While a few months have since passed, COVID-19 still blurs the future of work, commerce, and socializing. Is it safe to travel? To return to work? To enjoy a beer at […].

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Forecasting Consumer Behavior with DemandJump

DemandJump

If forecasting was easy, everyone would trust the weather report and no one ever would have bought an eight track player. Instead, it’s more often that we lose time to an unexpected rainstorm, or lose money reinvesting in our favorite albums. For every one trend we hit on the nose, there are many more that never take off, or that we get on board with too late.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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6 Principles for Online Community Design

Vanilla Forums

Prompted by social distancing amid the COVID-19 pandemic, people are seeking online communities more than ever. Smart organizations are meeting that demand by creating digital spaces where customers, stakeholders, and partners can interact digitally. It is exciting to see increased emphasis on online community building, but it is also important for organizations to design communities thoughtfully.

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Google Trends: How Does it Work?

DemandJump

Google Trends is a free data exploration tool that lets marketers better understand what audiences are interested in and curious about, in real-time. Many marketers use this data as a way to gain insight into customer behavior. This allows you to see how interest in a topic has changed, what terms are related to the topic, and even when interest in a topic tends to peak or diminish annually.

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Customer Self-Service: How to Empower Your Customers to Drive Their Success

SmartKarrot

Customer self-service channels allow customers to resolve issues on their own without having to call customer support for help. This reduces the number of customer support tickets your team must process. These days, customers have begun taking a backseat from practicing brand loyalty, the support reps are losing a chance to render satisfying service.

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How to Find What’s Trending on Google

DemandJump

Choosing keywords for your SEO strategy isn’t just about understanding your industry, or even your competitors. Keywords only drive business for your brand when they align to consumer behavior.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Aug 25 – Customer Success Jobs

SmartKarrot

Role: Senior Partner Manager Location: Pleasant Grove, Utah, US Organization: Whistic As a Senior Partner Manager, You are responsible for delivering exceptional partner interactions at Whistic. Own strategic partner relationships, drive expansion as well as ongoing partner success. Build trusted relationships with partners and make them realise the value out of Whistic platform.

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Can text analytics make a luxury hotel stay better?

Keatext

The post Can text analytics make a luxury hotel stay better? appeared first on Keatext.

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How to Use Google Trends for SEO

DemandJump

No matter which sector or industry vertical you’re marketing for, search engine optimization, or SEO, is essential. If you don’t understand the keywords your consumers are using to search the Web, you can’t be confident your content is going to be discovered at all.

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NPS: A Ton Of Simplicity And An Ounce Of Usability

CX Workout - Ideas Blog

NPS: A Ton Of Simplicity And An Ounce Of Usability. August 25, 2020. Instead of relying on a rough score like NPS or frequency of comments, you can have the most powerful data insights based on the unfiltered voice of the customer and backed by quantitative analysis. Download Now. Love 0 Share Tweet Share Pin.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.